Art of Telling Think of Communication in Terms of an Outcome! Presentation by Gary Tomlinson Tomlinson & Associates

Audience Volunteers – Part 1  Your Name  Where you were Born / Grew Up  Your Position  An Asset…  A Hazard…  A Fun Fact… “Professional Speaking Education for Professional People”

Effective Communication The right people, getting the right information, at the right time.

“Professional Speaking Education for Professional People” Effective Communication

“Professional Speaking Education for Professional People” Three Satisfactions to Receive 1. Attention – To be listened to. 2. Belief – Acceptance of our ideas. 3. Action – We want our words to persuade others to act.

“Professional Speaking Education for Professional People” Three Satisfactions to Give 1. To Feel Comfortable – With you and your ideas. 2. To Feel Attracted to the Future – “What’s in it for me?” 3. To See they have the Power to do it – Authority, Ability, Desire...

Art of Telling  Logos Logical Reasonable Makes Sense  Pathos Emotional Believable Compelling  Ethos Trustworthy Authority Credible “Aristotle’s Three Elements of Persuasion” Pathos Ethos Logos

Art of Telling Connection DeliveryContent  The effective order is to open with Connection,  Drive impressions with Delivery,  and then add on Content. “Professional Speaking Education for Professional People”

Traits of Effective Speakers  That make others feel comfortable… _________________ ________________ _________________

“Professional Speaking Education for Professional People” Traits of Effective Speakers  That make others feel comfortable… They have a passion for their message. They speak with authority (well-prepared, focused, knowledgeable). They connect with their listener (audience). They tell a good story. They use their voices well. They are vulnerable. They are authentic. They have a sense of humor.

“Professional Speaking Education for Professional People” Traits of Ineffective Speakers  That make others feel uncomfortable… _________________ ________________ _________________

“Professional Speaking Education for Professional People” Traits of Ineffective Speakers  That make others feel uncomfortable… They ramble. They speak in monotone. They are uniformed on their topic. They show no energy or passion. They use too many fillers (non-words). They exhibit poor eye contact. They pace, wander or fidget. They use profanity or questionable humor. They lack preparation. They are poor storytellers.

“Professional Speaking Education for Professional People” Your Image  Verbal, Vocal and Visual Combine to be powerful.  Image is defined by: Verbal (words) ______% Vocal (tonality) ______% Visual (physical) ______% 100 %

“Professional Speaking Education for Professional People” Your Image  Image is defined by: Verbal 7 % Vocal 38 % Visual 55 % 100 %

“Professional Speaking Education for Professional People” Your Image  Your Image consists of a number of components: Posture Attitude Clothing Energy Level Competence Knowledge of Subject Preparation

“Professional Speaking Education for Professional People” Your Image  Image continued: Use of Language Gestures Voice and Vocal Variety  It boils down to what we say and how we say it and what we do and how we do it!

“Professional Speaking Education for Professional People” Active Listening Skills  Attending Ask open-ended questions  Acknowledgment Use signals to convey you’re listening  Paraphrase Repeat what you’ve heard  Probing Ask more questions

“Professional Speaking Education for Professional People” Four Critical Dimensions of Communication: 1. Build Trust 2. Share Knowledge 3. Provide Feedback 4. Walk the Talk

Audience Volunteers – Part 2  Name  Where you were Born / Grew Up  Your Position  Asset…  Hazard…  Fun Fact “Professional Speaking Education for Professional People”

Execution Process Model Goal Vision Actionable Intelligence Critical StepsExecutionAssessing Rewards / Consequences

“Professional Speaking Education for Professional People” Art of Telling Think of Communication in Terms of an Outcome!

“Professional Speaking Education for Professional People” The Six Delivery Skills 1. Posture (shows composure) 2. Eye Contact (shows composure) 3. Movement (shows energy) 4. Facial Expressions (shows energy) 5. Gestures (show composure & energy) 6. Vocal Variety (shows energy)

Art of Telling Connection DeliveryContent  Most people lead with Content,  Polish with Delivery,  and add on Connection. “Professional Speaking Education for Professional People”