© Pragmatic Marketing, Inc. All rights reserved. Clients of Pragmatic Marketing are granted a limited license to use internally, for non-commercial purposes. Example: Capability and Technology FYXXFYAAFYBB Technology Capability … *This document contains forward–looking statements based on current expectations, forecasts and assumptions of the Company that involve risks and uncertainties. Forward looking statements are subject to risks and uncertainties associated with the Company's business that could cause actual results to vary materially from those stated or implied by such forward-looking statements.

© Pragmatic Marketing, Inc. All rights reserved. Clients of Pragmatic Marketing are granted a limited license to use internally, for non-commercial purposes. Q1-2007Q nd Half st Half 2008 Product 1 Product 2 Product 3 i Example: Multiple Products b b f e d j g h g a e c c k l f d a a c d b *This document contains forward–looking statements based on current expectations, forecasts and assumptions of the Company that involve risks and uncertainties. Forward looking statements are subject to risks and uncertainties associated with the Company's business that could cause actual results to vary materially from those stated or implied by such forward-looking statements.

© Pragmatic Marketing, Inc. All rights reserved. Clients of Pragmatic Marketing are granted a limited license to use internally, for non-commercial purposes. Example: Illustrate Credibility Delivered Announced Q Q Q Q Mobile broadband New development platform Camera processor Support for Sprint, Cingular Reduced power consumption

© Pragmatic Marketing, Inc. All rights reserved. Clients of Pragmatic Marketing are granted a limited license to use internally, for non-commercial purposes. A Example: Implementation Timeline Today JFMAMJJASOND Q1Q2Q3Q4 Evaluate Commit Announce Ship B C D Tip: Put timeline into table

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© Pragmatic Marketing, Inc. All rights reserved. Clients of Pragmatic Marketing are granted a limited license to use internally, for non-commercial purposes. Plan In development Current Example: Enhance and Extend

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