Televic Team 4 Phyo Wint Wint Tun Rosalind Ng. SWOT Analysis Strengths - Product Diversity - Specialization within each business units - Strong R&D capability.

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Presentation transcript:

Televic Team 4 Phyo Wint Wint Tun Rosalind Ng

SWOT Analysis Strengths - Product Diversity - Specialization within each business units - Strong R&D capability - Financially independent -Strong sales network for Televic Conference Weaknesses - Insufficient sales network expansion outside Europe - Inability to leverage on diversified units Opportunities - Collaboration between business units - Expand sales network for each business unit - Expansion in Asia for Televic Education’s products Threats - Increasing competition (E.g. CISCO, CareTech, Skillsoft)

Asia Entry Strategy  Increasing usage of IT in education  Focus on marketing Edumatic Mobile  Target countries: Singapore, Malaysia, Thailand

Asia Entry Strategy  Focus on e-Learning/multimedia: Edumatic, AVIDAnet by Televic Education  Target countries: China, India, Japan

Incremental Innovations Kinect Data Analytics tool  How it works:  Monitoring network with Kinect’s sensors  Advantages:  Monitor the movement of the elderly  Gather the data: walking speed, step time  Automatically nursing staff  Target group: hospitals/senior housing

Incremental Innovations Kinect Education for Children  How it works?  Application of lessons  Kinect sensor device connected with PC webcam  Advantages:  A new way to engage, interact and be active  Classroom lessons with Body and Brain Connection.  Social development and collaboration  Target customer:  Nursery, Kindergarten, primary school

Incremental Innovations Mother & Infant matching technology  Additional feature to reinforce Axio Agility  How it works:  Mother wears a small wrist tag that is bonded with her child's baby tag  Event can be recorded in the software  Advantages:  Increase protection/security  Prevent mismatch of babies with their mothers  Lesser responsibilities for caregivers

Summer Internship  May – July 2013  Skills we have:  Project Management  Business Analysts  Business Solutions  Responsibilities:  Develop Product Marketing Strategy  Develop Strategy and solutions to entry of Asian Markets

 Geraldine Koon  Jervenne Ong  Zhang Qingmin  Suzie Summer Internship

Thank You