A look into finding love on the internet Terri Horn and Emily Miller

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Presentation transcript:

A look into finding love on the internet Terri Horn and Emily Miller Online Dating A look into finding love on the internet Terri Horn and Emily Miller

What is online dating? Online dating is a dating system which allows individuals which allows people to make contact and communicate with each other over the internet usually with the objective of developing a personal romantic or sexual relationships

When did it emerge? The first recorded online dating site started in 1990 with a Long Island dial-up bulletin board service The first record of a “www” dating site was in April of 1995

How popular is online dating? According to a 2006 article 97 million Americans, ages 45 and older, are engaging in online dating The target demographic of online dating is people age 19 to 45 Since September 11th, 2001 there has been a significant increase in women in their 30’s and 40’s using these sites

Why do people engage in online dating? Speed Fear of being alone Shyness Ability to talk freely Options Ability to be choosy Find someone on a global scale

Statistics about online dating 15% of American adults know someone who has been in a long-term relationship or married someone he or she met online. 3rd largest revenue producer of all paid content sites (behind music and gaming) 43 % of online daters have gone on dates with people they met through sites 52 % of those who have used an online dating site say they have had a mostly positive experience

A look into online dating Niche dating sites: AnimalAttraction For pet lovers of all kinds Equestrian Cupid For horse lovers and cowboys / cowgirls Millionaire Match For the rich and for the beautiful LargeFriends.com For "plus size" singles to meet Geek to Geek For geeks - no photos allowed Trek Passions For sci-fi fans - Star Trek, Star Wars, etc. Gothic Match For gothic singles Positive Singles For singles who have an STD

Match.com Launched in April of 1995 Serves 40 different countries and territories Found in 15 different languages Currently has 15 million members Allows you to see pictures of people’s profiles for free, then must join for a fee of $20 a month

Match.com

A Match.com success story You Can Find Love at Any Age

Communication Online dating is FAST “Marriage Market” Nonverbal Strategy – Decision Making – Personal desirability

The PROFILE New to the area looking for someone to have fun getting to know and spend time with. for fun: I enjoy hanging out with friends on the weekend, going to clubs or bars and staying at home watching a movie. I like all sports especially basketball and golf. I work a lot but on my time off I like to have a good time with friends or family.

Connecting Shopping and Selling – “Building the Winning Profile” Tips & Analysis Connecting to the other person’s profile Exaggeration

The First Connection Email Confidence – you can get Help! Continue, Avoid, or Restrict Interaction?

Conclusion Online dating has revolutionized the way we are communicating with one another romantically and has forever changed the standards of the dating world