© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 1 Performance You Can See Exinda, Ken Casto, Area VP Alternative Computer Technology, Ken Gensheimer, VP Internet Traffic Wars! Critical vs. Important vs. Recreation

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 2 Performance You Can See Your Network is Under Pressure to Evolve.

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 3 Performance You Can See The Problem with the Internet is… Unpredictable End-User Experience Increasing Costs Difficult to Troubleshoot

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 4 Performance You Can See What do you think about your Internet? It’s a must have (duh) It’s a Cost Center It’s a Commodity, not strategic to teaching (or is it?) You just want it to work (always on – a utility) You want to spend as little as possible You want your uses to experience consistent, predictable performance

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 5 Performance You Can See Exinda “Assurance”

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 6 Performance You Can See “Online video currently accounting for more than 50 percent of all web traffic” “80% of computing resources are now accessed over the WAN” “In just 1 minute 141 MILLION messages are sent ” “In 2012, half a zettabyte will cross the global network. More than the previous 5,000 years” “YouTube uses the same amount of bandwidth as the entire Internet used in 2000” Network Overload

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 7 Performance You Can See Evolution of Internet Usage Departmental system integration Integration of systems and infrastructure Orchestration of resources to deliver the right content at the right time to the right user Connected Accelerated Collaborative

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 8 Performance You Can See Evolution of Network Traffic 1995: Web outgrows FTP 2000: Peer-to-Peer outgrows Web 2013: Video Content outgrows P2P 2015: Collaboration outgrows Video

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 9 Performance You Can See The Missing Link – User Experience Shortfall Network Capacity The sheer volume of data growth is outpacing innovation in bandwidth delivery. For real time, mobile and cloud applications, user experience is more important than speed. The more complexity in users, devices and applications the more context of use is critical Outgrowing Bandwidth User Experience #1 Content vs. Context

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 10 Performance You Can See Why a Policy-based Architecture

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 11 Performance You Can See Evolving Optimization Architecture Basic QoS to reduce the amount of Internet data Introduction of protocol specific QoS to make traffic flow more efficiently & caching Policy based control and optimization based on Application SLAs The Faster Pipe The Optimized Pipe The Intelligent Pipe

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 12 Performance You Can See Building SLA Policies for Optimization The Optimization Policy A unique combination of network and contextual variables that define SLA priority for network traffic. Who is the User? Which Application? What is the Location? What Time of Day? How much Bandwidth? On What Device? Using Which Protocol?

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 13 Performance You Can See A Practical Example of Policy in Action CEO EARNINGS CALL140% MARKETING VIDEO215% PRODUCT TRAINING210% EMPLOYEE ONBOARD35% YOUTUBE CUTE KITTY41% FOOTBALL VIDEO41% APPLICATION POLICIES Intelligent policies required to segment and prioritize applications that seem similar but are very different.

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 14 Performance You Can See Exinda Assurance for the Internet Actions  You pay for it, run it at 100%  Protect Critical Applications  Prioritize Important Application  Allow Recreational Application (only a certain amount & if bandwidth avail.)  Cache videos, software downloads, web content, etc.  Stop P2P (even encrypted), Anonymous Proxies, iTunes, etc.  Manage BYOD Results  Deliver Predictable & Consistent End User Experience under any load  Deliver Videos Faster (out of cache)  Delay or Prevent a Bandwidth Upgrade  Unmatched Visibility & Reporting

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 15 Performance You Can See A little about Exinda

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 16 Performance You Can See Industry’s Fastest Growing Company YEAR OVER YEAR GROWTH 116% year-over-year growth NEW CUSTOMER GROWTH 68% new customer acquisition COMPETITIVE TAKEOUT 1/3 competitors displaced PARTNER ECOSYSTEM 75 new partners added EXPERT PERSONNEL 64% growth in our team MARKET SHARE GAIN Doubled for the past 3 Years TOTAL CUSTOMERS 3,000+ customers worldwide NEW CUSTOMERS ADDED 600 customers added “Fastest Growing WAN Optimization Vendor for the past 9 Quarters”

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 17 Performance You Can See Exinda 360 Assurance Suite

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 18 Performance You Can See Take Away EXINDA GROWTH Fastest growing WAN Optimization Vendor for the past 9 quarters. THE IMPORTANCE OF USER EXPERIENCE User experience is 5 times more likely to be a top priority than throughput for IT. CRITICAL (PROTECTED), IMPORTANT (PRIORITIZED), RECREATIONAL (CONTAINED!) WAN Optimization 1.0 cannot deliver user experience in a cost effective way. START AN ASSESSMENT Engage Us to help with an assessment DRAFT A SET OF POLICIES FOR NEXT GENERATION APPLICATIONS The World’s First Integrated User Experience Assurance Engine

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 19 Performance You Can See “Previously we were seeing 98% utilization on our routers, which spelled potential problems with upcoming traffic peaks around Player Drafts and the World Series; maybe even traffic overloads bringing our firewalls down. It’s pretty impressive what Exinda has been able to do for us to make those issues disappear,” said MLB Network IT Director, Cindy Cortell. “With Exinda, we’re now able to assure performance to key applications; guaranteeing the statistics system which is really critical for us, and guaranteeing the traffic going to MLB.com.” Major League Baseball APPLICATION ASSURANCE Forrester (Industry Analyst) APPLICATION ASSURANCE “Next ‐ generation acceleration technologies must coordinate to control the right amount of services to each user based on the policies of the company... businesses will look to solutions to intelligently balance security profiles, locations, users, connection types, and business policies..” Georgia Southern University (Education) COMMUNITY ASSURANCE We can guarantee performance 24/7 by prioritizing critical applications such as streaming educational course materials, while limiting the bandwidth available to recreational applications” Aberdeen (Industry Analyst) PERFORMANCE ASSURANCE “Emerging technologies such as the cloud, mobile devices, and unified communications will continue to put pressure on company networks. Users will expect to continue receiving the highest levels of performance and application experience” Pattonair (Aerospace) PRODUCTIVITY ASSURANCE Pattonair’s 800+ employees required increasing collaboration via the company’s global back office system; more than the company’s legacy WAN optimization solution had ever been able to support fully. Voice of the Market

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 20 Performance You Can See Live Demo

© 2002 – 2012, Exinda Networks Inc. Proprietary & Confidential | 21 Performance You Can See Ken Casto Thank you