1 The ALPSP Learned Journals Collection and the place of scholarly publishers in the 'information jigsaw'. Nick Evans ALPSP Member Services Manager

2 What they say... “There can be no doubt about how valuable such a development could be for a journals market increasingly dominated by large – and consolidating – players.” Nick Dempsey, EPS “... A real advantage for the smaller publishers.” Judy Luther, Informed Strategies “Kudos to ALPSP for this achievement.” Ann Okerson, Yale University Library “A very welcome development for both publishers and libraries.” UK Serials Group

3 What I’d like to cover... ALPSP – who we are, what we do The Virtual Scholar – the changing way scholars communicate A question of trust The ALPSP Learned Journal Collection Questions and answers

4 ALPSP The international trade association for not-for-profit publishers and those who work with them organisations in membership Increasingly international – 60 + non-UK members Large and small (e.g. Institute of Physics, Monash University ePress) Associates: ‘commercial’ members and suppliers ALPSP members publish over 7,000 journals = over 30% of the world total

5 There is strength in numbers

6 What we do Representation of the not-for-profit sector Support of new initiatives and research Information and professional development

7 Why is the way scholars are working changing? From control to no-control, from mediated... From bibliographic systems to full-text, visual interactive ones From niche to universal systems From a few searchers to everybody From little choice to huge choice From little change to constant change From end-user to information consumer

8 What do we know about the “virtual scholar”? Deep log analysis techniques – CIBER* - recent research for Blackwell, Emerald and NHS in the UK * David Nicholas and Paul Huntington of CIBER (Centre for Information Behaviour and Evaluation of Research) at University College, London

9 Information seeking characteristics Shallow searching, suggesting a checking, comparing sort of behaviour that is a result of easy access, a shortage of time (and patience?) and enormous digital choice. = Flicking

10 A digital consumer trait – scholarly journal users (CIBER, University College, London) Type of user/session Number of items viewed Emerald Insight (Jan-Dec 2002) Blackwell Synergy (Feb 2004) Bouncer/Checker1 to Moderately engaged 4 to Engaged11 to 2065 Seriously engaged Over 2142 Total100

11 Promiscuous, which means enormous volatility and unprededictability – all types of user

12 I’m small and confused. Who shall I trust in a rapidly changing world?

13 Does trust effect the library too? The Library Value Proposition being questioned Strain on available budgets Organisation and categorisation – what am I for, in the age of the desk-top virtual scholar? Content comparatively hidden Brand increasingly hidden

14 The Future? Need for TRUST means publishers will need to build more value and authority into content, as well as ease of use. Which means greater granularity of content and more “value-added” With more varied business models Technology changing worldwide will mean even more content (India/China) available even faster – exponential leaps in raw data transfer Which means more need for TRUSTED intermediaries – INCLUDING YOU, THE LIBRARIAN.

15 So what? Naturally you Librarians arrange access to the largest, most important resources first – the big publishers You arrange access to everything else through a gateway Often anything that is too difficult or time consuming to arrange access to, and is not available via any content collection, is organised later or never So the small scholarly publisher loses out, although their content definition fits the “trusted brand” model Which is why the ALPSP Learned Journal Collection

16 How did the ALJC come about? Small publishers having a problem selling to consortia – squeezed out by ‘Big Deals’ Libraries wanted to support high quality, good value journals from small publishers Consultation with members, libraries and those offering packages Tender process – Swets selected

17 The challenges – and how we solved them A single pricing model A single revenue-sharing model A single licence A single publisher agreement Online hosting Timing Oversight

18 The ALJC Collection 44 ALPSP member publishers 433 journals 3 sub-collections Medicine and Life Science Science & Technology Humanities & Social Science

19 Benefits for libraries Simplifies negotiation process Value for money Price guaranteed for 3 years Allows libraries to retain titles that would otherwise be cancelled because of budget restrictions Trusted content

20 The bottom line A new partnership Fills a gap in the library market Meets the need of small and medium sized scholarly publishers Provides fair deals for the consorti market

21 ALPSP Learned Journal Collection and ANKOS Your local ANKOS contact is Ms Mine Tarlan The SWETS office in Ankara is at your service: Swets Information Services Kenedy Caddesi NO 13/8 Kavaklidere Ankara T T F E

22 Thank you