Radio Will Get You Known Radio is the most cost-efficient media available. This allows you to brand consistently throughout the year. We reach more consumers.

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Presentation transcript:

Radio Will Get You Known Radio is the most cost-efficient media available. This allows you to brand consistently throughout the year. We reach more consumers than the average network affiliate and several times more than local papers and local cable. Our radio audiences are loyal and habitual. This enables us to deliver unparalleled frequency. Audio commercials work better. They are uniquely ‘intrusive’ and get noticed. They can brand with emotion, educate, or entertain. The smallest business in town can sound like the biggest company in its field. CONSISTENCYREACHFREQUENCYCREATIVE

Coverage map Our community of stations reach 474,500 listeners each week.* * Source Nielsen Spring 2014 Total Service Area Wally Waller

Station Profiles KLAL – Little Rock’s Hit Music Channel Features today’s smash hits and the hottest hits of the 90’s Talented on-air staff featuring Heather and Poolboy in the mornings, Johnny Jackson in mid-days, Kevin Miller in the afternoons, and Adam Bomb Live at night. Women Top 40; 120,200 weekly listeners 12+ KIPR – Live, Local & Static-Free Hip Hop and R & B The freshest new music from well-known artists Broadway Joe’s Morning Show featuring the Legendary Broadway Joe and Evangeline Parker, Stack 3 on Mid days, and Tre Day taking you to the house in afternoon drive. Primarily Urban 18-34, Strong 25-54; 81,900 weekly listeners 12+ KARN - Arkansas’ NEWS/TALK/SPORTS Station Kevin Miller in the AM Drive with news/weather/sports info to start your day Home of Rush Limbaugh Doc Washburn taking you home every afternoon (beginning July7th) Adults Very Upscale; average 47,000 weekly listeners 18+ KURB – Today’s Hits and Yesterdays Favorites! Featuring Jeff Matthews and Lisa Fischer in the morning, Randy Cain in mid-days, Becky Rogers in the afternoon, and John Tesh—Intelligence for Life at night Women Upscale; 72,700 weekly listeners 12+ KOKY - Little Rock’s Heritage Station featuring the Tom Joyner show in the morning, Sonta Jean; the KOKY Queen in midday and the D. L. Hughley in afternoon drive. Today’s Urban contemporary station for adults “All Your Favorite Songs from the 70’s, 80’s, and Today” Adults KPZK – Arkansas’ Inspirational station For people who want to hear positive, contemporary music that feeds the soul and spirit through inspiring, uplifting music A blend of positive music from artists like Yolanda Adams, Fred Hammond, R. Kelly, Kirk Whallum, Jill Scott, and many others Urban Arkansas’ Only ALL Sports ALL the Time Station The Best National Sports Talk hosts like Jim Rome & Dan Patrick Home of Travelers Baseball and UALR Women’s Basketball Men 25+ Wally Waller

To Turn On Your Marketing Power: Business Office: Cumulus Media 700 Wellington Hills Road Little Rock, AR Wally Waller Certified Branding Consultant Phone Fax