WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

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Presentation transcript:

WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

WHAT IS AN AD ?

WHERE ARE THE ADS IN THIS PICTURE?

What ads do you see HERE?

IS THIS SHIRT AN AD? Why is he wearing it if he doesn’t get paid to do that?

THIS ADVERTISING DOES NOT USE WORDS How do we know what is means?

How do advertisers get us to buy their products?

Did you pick something you never tasted before? Which one would you choose? Have you ever seen an ad for this product?

THE CHOICE IS YOURS … OR IS IT? What is in your school cafeteria? WHICH ONE WOULD YOU REALLY CHOOSE? WHY?

What would make you want to buy THIS car? IF YOU WANTED TO BUY A NEW CAR.... What would you be looking for?

What would make you want to buy this car? OR …

HOW DO ADS GET YOUR ATTENTION ?

WHICH BOOK COVER CATCHES YOUR EYE?

Which book looks totally boring?

IS THIS AN AD? HOW DOES IT GET YOUR ATTENTION?

What does this slogan mean? Why did the advertiser CHOOSE it?

HERE ARE SOME THINGS ADVERTISERS USE TO GET YOUR ATTENTION

WHAT ELSE DO THEY USE?

Tell us about the IMAGES it uses. PICK A MAGAZINE Tell us about the WORDS it uses

SALE WHAT OTHER WORDS CAN YOU THINK OF? ½ OFF

Now let’s try to do it Ourselves

Let’s make an ad using this image …

What is our product ? What would be a good slogan for it? What could we say about it?

Let’s see what you remember about advertising …

REMEMBER TO KEEP YOUR EYES AND EARS OPEN AND YOUR BRAIN IN GEAR WHENEVER YOU WATCH ADS !!