Mobile App NFC Urbana & Moneta september 2014

Moneta – mobile payment brand  Trademark  Mobile payment card scheme  Payment instrument (delayed)  Services (issuing & acquiring)  Payment system (PSD) It is another card – but for mobiles only

How it works a practical and secure service for cash-free payment with mobile phone.

Urbana City Card in Ljubljana Rides on Ljubljana city buses Cable-car rides to the Ljubljana Castle Parking fees for white zones and parking lots managed by the city of Ljubljana Ljubljana City Library Ljubljana City Bicycle („Bicikelj“) The Urbana single city card is a no-contact smart card, allowing quick and convenient cash-free payment for:

Integrated City Payment System in Ljubljana The System in Numbers: Entire public transit fleet of several hundred vehicles entirely equipped with vPOS terminals Close to 300 mPOS equipped points-of-sale offering contactless card recharge 40 highly-capable Self-Service Kiosks conveniently placed within the city perimeter All parking machines are equipped with TaPOS All terminals are enabling both card and mobile phone payments Key Statistics 1.000.000 Urbana Cards in usage 150.000 daily validations 60 Million Transactions processed annually

The Margento Platform Mobile Ticketing ICPS

THE IDEA MOBILE APP URBANA Card issuing on the go Top up on the go (with Moneta) Compatibility with Urbanomats (automated vending terminals) Interactivity Transaction history Connection of all Urbana services Informations about bus lines, stops, arrivals, turist informations…

THE SOLUTION http://www.youtube.com/watch?v=01t4vGu3AFM&feature=youtu.be

Issuing of virtual Urbana Card THE SOLUTION Transaction history Moneta top up City Bus Fares Maps City Bike Rental Turist informations Issuing of virtual Urbana Card Cable-car Rides Issuing of NFC Urbana virtual card User registration (for Moneta payments) Payment options: City bus fares, cable-car rides, city parking fees, city bike - Bicikelj Transaction history Informations about bus lines, stops, arrivals, maps, turist informations… With Urbana NFC solution on mobile phones, passengers have a virtual Urbana card and an Urbanomat on the device they always have nearby – their mobile phone. saving time and effort spent looking for a POS near the station (useful when unfamiliar with the neighborhood or the bus system); - no need for any other means of payment; not limited by specific monetary amounts; not enough cash, payment machines not returning change or accepting the user’s bills - less stress; users know they can top up their Urbana account anywhere and anytime; - users pay fares wirelessly, quickly, and simply, even when unfamiliar with the surroundings or language; - instead of Urbana, users focus on using public transport to get where they want City Parking Fees Route Calculations Bus Lines

ACHIEVEMENTS Winner 2014: Most successful mobile ticketing programme

NFC Launch – Findings & Learnings People love UX… Cool effect Hardware challenge: Various NFC interfaces in handsets, Compliance with existing validation terminals, Security Absence of universal secure element, TSM initiative, HCE and SIM Secure Element.

THE FUTURE New „look & feel“ Unlimited launch SIM centric security Issuing of full KYC cards (student cards, monthly cards…) Integration of other card schemes Some additional useful information regarding the city transport service will also be available with the application, for example information on bus arrivals, city transport lines map, bus journey calculation, nearby bus stop locations and many more. Most of the features will be available for the rest of the services as well. The application unites the advantages of the NFC

Thank you nina.strajnar@telekom.si