Google Confidential and Proprietary 1 Seven Reasons Why You Should Consider Google Content Network Best Value For Effective Brand Advertising

Google Confidential and Proprietary2 Best Value For Effective Brand Advertising Source: comScore Media Metrix, January 2009 Quality Environments and Executions To Ensure a Positive Brand Impact Brand-safe site selection with tight controls and transparency, plus multiple creative opportunities to engage audiences The Best Value For Media Efficient media investment, valuable consumer insights and research, and knowledgeable account experts to make your campaign a success More Levers To Make Advertising Relevant & Impactful at Scale Advanced targeting capabilities to efficiently reach your target audience spread across the Internet

Google Confidential and Proprietary Google Content Network = #1 Advertising Network in China/Global 80% Reach of Internet Users in China/Global 140,000+ AdSense Partners 5B+ Daily Ads Impression Reason 1 : Largest ads network in China/World

Google Confidential and Proprietary4 Reason 2 : Deliver Your Ad at the Moment of Relevance Our technology analyzes the page and detects the page is related to “Beauty Care” Your contextually relevant ad is served

Google Confidential and Proprietary5 Reason 3 : One Stop Shop from large to niche sites Your Custom Network Premium Publishers Niche Content Publishers iResearch TOP 30 sites in major verticals 4x higher ad engagement on niche sites than portals ……More

Google Confidential and Proprietary 6 Reason 4: Premium Placements for Branding Advertiser ITFinanceBeauty Care More……

Google Confidential and Proprietary 7 Reason 5: Rich Ads formats with Eight Standard Sizes Text Image Video Gadget

Google Confidential and Proprietary8 Reason 6: Pricing Flexibility Choose the pricing option that meets your advertising goals CPM When visibility matters most CPC When clicks matter most Virtual CPA When conversions matter most

Google Confidential and Proprietary9 Reason 7: Real Time Optimization Run your adsMeasure Impact Optimize

Google Confidential and Proprietary10 Case Study: Pizzahut  Video Creative  Landing Page

Google Confidential and Proprietary Just to name a few… CPG Tech Auto ……More Finance Travel

Google Confidential and Proprietary Google Content Network