Victoria’s Secret

“ Tell Me You Love Me.”

“ Tell Me You Love Me.” ●Audience ●Design ●Content ●Pathos

.. VS Fashion Show

❖ Backstage Interviews ❖ Get to know models ❖ Models promote brand Fashion Show

Twitter

Victoria’s Secret (VictoriasSecret). “Sparkles make everything better. Now use the #BikiniMixer to find your bottoms! i.victoria.com/YWW pic.twitter.com/TkCzzqbtF0.” 4 May 2014, 11:20 a.m. Tweet. Victoria’s Secret (VictoriasSecret). “TRUE! Again, you guys really LOVE your Heavenly. Thanks for playing #HeavenlyTrivia—we’ll DM u if u got a prize :).” 2 May 2014, 1:23 p.m. Tweet. Victoria’s Secret (VictoriasSecret). “TRUE or FALSE: from , more Heavenly EDP’s were sold in the US than any other fragrance. #HeavenlyTrivia.” 2 May 2014, 1:16 p.m. Tweet. Victoria’s Secret (VictoriasSecret). “TRUE! Heavenly was the first of our scents to win an award. LAST QUESTION, up next! #HeavenlyTrivia.” 2 May 2014, 12:56 p.m. Tweet. Victoria’s Secret (VictoriasSecret). “TRUE or FALSE: Heavenly was the 1st VS fragrance to win a FiFi Award. #HeavenlyTrivia.” 2 May 2014, 12:50 p.m. Tweet. Victoria’s Secret Pink (VSPINK). “It's #DecisionDay! Where will you be headed this fall? #PINKClassof May 2014, 10:07 a.m. Tweet. Victoria’s Secret Pink (VSPINK). “On Wednesdays we wear PINK!” 30 April 2014, 6:40 a.m. Tweet. Victoria’s Secret Pink (VSPINK). “On Saturdays, we shop! Our new Las Vegas Fashion Show Mall store is open and it's amaze! #ShoppingExcuse 5 April 2014, 9:34 a.m. Tweet. Works Cited

Fashion TV. “Victoria’s Secret Fashion Show Backstage With Doutzen Kroes, Lily Aldridge | FashionTV.” Online video clip. Youtube. Youtube, 8 November Web. 4 May V ictoria’s Secret Pink (VSPINK). “Did you hear? A #PINKPlanet totally exists! #Fact #PINKGirlsRuleTheUniverse 3 April 2014, 3:36 p.m. Tweet. Victoria’s Secret Pink (VSPINK). “Feeling sport? #NewPINK #SkinnyPant pic.twitter.com/gGXfnYYgdx.” 3 April 2014, 11:54 a.m. Tweet. Works Cited