X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT Challenges to Campaigning Young people & politics Matt Korris Senior Researcher Hansard Society.

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X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT Challenges to Campaigning Young people & politics Matt Korris Senior Researcher Hansard Society

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 2 Methodology Audit of Political Engagement Annual survey: ~1,000 in-home, face to face interviews (Ipsos Mori / TNS BMRB) Representative quota sample – weighted to national population profile Great Britain only (since Audit 5) Adults aged 18+ Booster interviews: Scotland, Wales, Black & Minority Ethnic individuals

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 3 Dataset Audit of Political Engagement 10 year dataset combined into one SPSS file 15,000 cases (unweighted) 13,000 cases (weighted, GB, 18+, standard timings) attitudes/audit-of-political-engagement/

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 4 Audit of Political Engagement 10 Interest in Politics % very interested/fairly interested in politics

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 5 Audit of Political Engagement 10 Knowledge of Politics % know a great deal/a fair amount about politics

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT Knowledge & Complexity The minimum age for voting is 16 71% Government & Parliament are the same thing 29% Members of the House of Lords are elected by the British public 67% 33% 60% 40% Correct Wrong/DK 29% 33% 40%

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 45% 55% You are automatically registered to vote if you pay council tax 7 Knowledge & Complexity Correct Wrong/DK 29% 33% 40% 48% 45% 57% British Members of the European Parliament are directly elected by British voters Political parties receive some state funding 52% 48% 43% 57%

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 8 Audit of Political Engagement 10 Certainty to vote % certain to vote

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 9 Certainty to vote Audit of Political Engagement 10 Audit 9 (2012) Audit 10 (2013) 30% 22% Audit 8 (2011) 12% Do I look bovvered? Voting? whatevs 34% of 18-24s are certain not to vote

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 10 Getting involved…or not Audit of Political Engagement 10 27% Have done in last year Vote in an election Would do if you felt strongly enough Donate to charity/campaign Create/sign e-petition Create/sign paper petition Contact local councillor/MP 20% 17% 9% 8% 42% 25% 35% 41%

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 11 But what about social media & online activism? Audit of Political Engagement 3% Have done in last year Contributed to a discussion or campaign online or on social media Would do if you felt strongly enough 6% 5% 9% Expressed my political opinions online Joined a political group on Facebook / Followed a politician or political group on Twitter

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 12 Sources of political news & information Audit of Political Engagement 9

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 13 Sources of political news & information Audit of Political Engagement 9

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 14 So is there ANY good news? Audit of Political Engagement 10 47% 42% Want to be involved in local decision-making Want to be involved in national decision-making 14 45% 42% 57% 51% % Would be willing to do at least one activity from a list if they felt strongly about an issue 70%72% We know young people are interested in political issues & do engage with single issue campaigns

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT 15 Audit of Political Engagement 10 Efficacy of involvement % strongly/fairly agree that when people like me get involved in politics they can really change the way the country is run

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT Challenges to Campaigning… 20 Audit of Political Engagement Worrying trends on voting – especially among young people TV dominates as a political news source. Social media a much smaller influence even among young people Lack of knowledge/understanding is a significant barrier

X AXIS LOWER LIMIT UPPER LIMIT CHART TOP Y AXIS LIMIT Matt Korris hansardsociety.org.uk