© people & data | www. weigend. com Andreas S. Weigend, Ph. D. 韦思岸教授 The Networked Economy (20): Information Management, Strategy, and Innovation 网络经济.

Slides:

Advertisements

Similar presentations

Mogul World is… (1) Worlds first 3D Social Entertainment Network or Virtual World. Virtual World. (2) A living, breathing 3D platform, focused on music.

Advertisements

Social Media Marketing Presented by Jacob Richman TechShoret Conference, February 26, 2009.

Maximise Your Online Presence SEO & Social Media Strategies For Local Business Owners.

Developing a Social Media Strategy Ashley Schaffer Ebe Randeree For Your Organization.

Queens and Manhattan Sellers PREPARED FOR National Association of REALTORS ®, Profile of Home Buyers and Sellers, 2010 Online Marketing Plan Almost.

ANY FAMILY RESIDENCE 1234 Main Street Any Town, USA PREPARED FOR.

Byte Size: Facebook. Who We Are Forrester predicted FB would achieve the same number of registered users as MySpace in Q4 of 2008, or early 2009 Reached.

Social Media Intro to Business & Marketing. The most three most trusted forms of advertising are: Recommendations from people I know - 90% Consumer opinions.

Social Networks & Recruitment. 2 What is Social Media Marketing? Knowing how to use the best and most innovative social tools in order to effectively.

Is Social Media right for you? by Social Media Travelers

An introduction to social networking Marga Navarrete 1 st June 2007.

The Social Application World Jia Shen Founder of RockYou!

Viral Marketing and Advertising Strategies For Social Networks Presented by Jeff Ragovin Vice President Sales, Buddy Media

The Unrealized Power of Data Andreas Weigend people & data

ONLINE MARKETING PLAN © 2010 REALTOR.com® All rights reserved. rdc_listing presentation_excerpt_

Understanding students online IAB and The Student Room Research April 2011.

MySpace 40 Million Spaces… Still Growing. Taken from MySpace.com. Accessed November 27, 2005.

REVENUE MANAGEMENT GUIDE © Marin Management, Inc. 1 Online Networking Guide, 1570 MySpace ® A. MySpace ® Introduction Social networking sites, such as.

Social Networking Sites  By:  Frank Wu  Lu Xie  Yuri Chung  Paige Borah.

Taking the Headache out of. Reach your sphere of influence on a daily basis – AT NO COST? Reconnect with friends and stay in touch with family – AT NO.

MyIsagenix - Intro Class. Intro Class Agenda  MyIsagenix Overview  Getting Started  Page by Page Walkthrough  Q & A.

Top 5 Facebook Tips Mark Smith Rosemary Turner. What is Facebook? Users create a personalised profile for themselves and then add people as friends to.

First of all….. it’s never too late to start. “blogger” is not “viral” is not “avatar” is not.

ONLINE MARKETING PLAN ©2010 REALTOR.com ® All rights reserved. rdc_listing presentation_full_011510_v2.

A presentation created by David C.

Social networking FACEBOOK AND TWITTER. Then In the beginning of Facebook, there were very few features. There were no status updates, messages, photo.

Social Media 101 How to use it for the benefit of Rotary! Created by: Marc Durocher

 Facebook  Youtube  Twitter  Google +  Pinterest.

July 30th – August 1st, 2013 McCormick Place, Chicago, IL Integrating Social Media at Live Events David Brull July 30,

Web 2.0 for Businesses How You Can Use Social Media to Bring in Money & Promote Your Brand Kimberly L. Sanberg Director of Online Strategy, Ignitus presentation.

CrossTour Fair "The Danubian Al-TOUR-native" January 2012 Innovations in E-marketing with a specific focus on SMEs Pieter Piket, Wesley Put- van.

Facebook.com Janice Li Hue Luu. History Founded by Mark Zuckerberg, Dustin Moskovitz, and Chris Hughes [1] Launched in February 2004 [1] Private entity.

Personal Portals and Communities Personal Portals, Meeting Places.

Understanding & Leveraging Social Media. Social Network Noun A social network focuses on building online communities of people who share interests and.

 New age way of communication.  Virtual Network of Friends and Co-Workers through the click of a button.  Groups of individuals interact by region,

Social Media at LISC June LISC Social Media What is it? New ways to distribute our news and stories that engages, interacts and shares. Why do it?

Introduction to E-Marketing Understanding Marketing Techniques in the new E-conomy.

WEB 2.0 and SOCIAL NETWORKING Mike Wood Executive Director Media Resources Center.

Online Services By Olivia Lowcock.

FROM SOCIAL TO EDUCATION USES By: Elite Educators.

Why I LIKE the Facebook Database… Sharon Viente May 2010.

Using Facebook to Connect With Customers Part 1. Outline Questions from Librarians Introduction to Facebook Uses for Facebook Facebook for Personal Use.

CS5038 The Electronic Society Lecture: Social Networking Lecture Outline Social Networking Service Social Networking Sites –Bebo –Friendster –MySpace –Facebook.

Internet in 21st Century. We all use web in our daily lives, from our mobiles or computers. However we do not realize how fast internet is getting bigger.

DIGITAL WORLDWIDE Ashish. s  107 trillion – The number of s sent on the Internet in  294 billion – Average number of messages.

Display Advertising Windows Live Presentation to [Client Name] [Month Date, Year]

Online Video - State of the Nation 1 Nick Bolton Media and Entertainment Sector Manager, Viocorp Amy Weinberger Vice President ANZ, comScore.

New Media ICA 1 Successful Story: Best Job in the world Campaign.

The Number 1 Online Job Provider In Nigeria Work With WIN Today Advertise With WIN Today.

The Guardian and The Observer: Audience profiles.

© Young Scot 2008 Creating Your Own Social Network

A unique, photo and video sharing App with self-destructing photos and videos that live for 24hours before deleting forever.

CS5038 The Electronic Society Lecture: Social Networking Lecture Outline Social Networking Service Social Networking Sites –Bebo –Friendster –MySpace Social.

The Connected World The Globes, Tel Aviv December 2010 Blake Chandlee, VP Facebook The Globes, Tel Aviv December 2010 Blake Chandlee, VP Facebook.

SURFING THE NET PROs CONs 1.Keep in touch with friends 1. No real contakt 2.Inprove learning 2. No always true information 3.Free access to music 3. -

MySpace & Facebook By Veronica Baca. MySpace Tom Anderson August 2003 Social Networking Website Free service Required Age: 14 & over A virtual community.

Avimanyu Datta Doctoral Candidate, College of Business, Washington State University MySpace.

The Social Web is About Life Experiences  Brands are using applications to engage their audience  They are using applications to entertain  They are.

By Samantha Kozar.  What are social networks?  What is Facebook?  What is Gowalla?  What are the capabilities of these sites?  Privacy Settings 

CREATED BY : ARCHANA L. TULSANI.  What is a Social networking site ?  Different Social networking sites(SNS)  Uses of SNS  Reasons for increasing.

Information Systems for Managers Assignment FACEBOOK

Innovative Commerce InComm Digital Solutions Best Practices.

Name: Sayyid Ali Hussein Gaabane

InComm Digital Gateway

Discover How Your Business Can Benefit from a Facebook Fanpage

Discover How Your Business Can Benefit from a Facebook Fanpage

DIGITAL CURB APPEAL Learn how to leverage on technology and utilize all your social media platforms for publicity. .l.

A unique, photo and video sharing App with self-destructing photos and videos that live for 24hours before deleting forever.

Researching social media

GOOGLE + Google+ (pronounced Google plus) is a Google social networking project. It lunched in June 2011 and there are more than 212 million active users.

Presentation transcript:

© people & data | www. weigend. com Andreas S. Weigend, Ph. D. 韦思岸教授 The Networked Economy (20): Information Management, Strategy, and Innovation 网络经济 : 信息管理, 战略, 和创新 Social Networks and the Science of Designing Interactions

Put in Arun slides

3 © people & data | | | | 来源 Source: langreiter.com

4 © people & data | | | | years ago: Produced news E.g., Walter Cronkite “Veroeffentlichte Meinung” 10 years ago: Web Search: Already know what you are looking for Discovery: Serendipity: Find something you didn’t know you were looking for Now: Friends Facebook leverages the social graph, via people they are connected to

5 © people & data | | | | Total unique visitors (in millions) Worldwide daily visitors (in millions) Source: ComScore Networks Unique Visitors Unique Visitors Daily Visitors Daily Visitors MySpace % % Facebook % % Hi % %

6 © people & data | | | | “Facebook is a social utility that connects you with the people around you.”

7 © people & data | | | | | Jan 1, 2007 | Jun 30, 2007

8 © people & data | | | | | Jan 1, 2007 | Jun 30, 2007 (billions, worldwide)

9 © people & data | | | | Activity : Events: Over 130 M invitations sent June M unique recipients 30 M unique senders Photos: 270 M photos uploaded In total, over 2.5 billion photos uploaded by June 2007 Gifts: Over 500k gifts purchased June 2007 Comparable to CyWorld (Korea): Sold virtual items corresponding to USD 100M in 2005

10 © people & data | | | | Launch date: weeks after launch 20 M users have installed at least one Platform App 2 M apps added per day 30k registered developers 1.5k aps in the Application Directory AppInstalls 1. Top Friends7,802, iLike4,341, Graffiti4,311, Fortune Cookie4,210, Horoscopes3,984, X Me3,740, SuperPoke!3,525, Free Gifts3,341, Video3,135,625 Movies2,844,369

11 © people & data | | | |

12 © people & data | | | | Bridges between online and offline Facebook culture based initially on verified identities from university s Supports offline through online / enhances online through offline Social norms carried over from real life to Facebook Influencers Can we identify people who drive adoption of a product or a group? Sentiment analysis What are people saying on discussion boards? Who is positive about an issues, who critical? Cross-media analysis Understand links across TV, music, movies, internet, etc.

13 © people & data | | | |