IMS in Europe But first, a little background …

Global Budgets for trillion euro for IT 1.6 trillion euro for education Education will double in value every 5 years for the next decade. Charles Jennings, the online courseware factory

Growth in Education Information Society demands a better educated workforce Traditional delivery cannot be scaled to match growth in demand Increasing demand from developing countries Focus human resources where most effective.

Growth in Training No longer any lifetime careers – changing 2 or 3 times is common Employers require a flexible workforce Technology and process innovation make skills redundant Lifelong learning a reality for many.

A Cost Effective Solution? Harness technology … Two decades using IT for learning Pioneers leading the way Implementing an eLearning service is a complex, multi-disiplinary engineering task Driving the need for open, interoperable solutions.

An Evolutionary View of eLearning Provision

High Low Business Outcomes Learner Outcomes Content Centric The Focus is on the Learner Tom Kelly, Vice President for Worldwide Learning at CISCO Establishing the Foundation dispersed content catalogues, generic audience

High Low Business Outcomes Learner Outcomes The Focus is on the Learner Tom Kelly, Vice President for Worldwide Learning at CISCO Establishing the Foundation Portal Centric audience-specific content, competencies and roadmaps

High Low Business Outcomes Learner Outcomes The Focus is on the Learner Tom Kelly, Vice President for Worldwide Learning at CISCO Establishing the Foundation Module Centric chunking of content, dynamic processes

High Low Business Outcomes Learner Outcomes The Focus is on the Learner Tom Kelly, Vice President for Worldwide Learning at CISCO Creating Learner Accountability for Results Performance Centric dynamic role-based content updating, learning assessment

High Low Business Outcomes Learner Outcomes Learner Centric The Focus is on the Learner Tom Kelly, Vice President for Worldwide Learning at CISCO Creating Learner Accountability for Results unlimited content sourcing, dynamic prescription

The Benefits Business Outcomes –productivity, –costs, –employee retention Learning Outcomes –absorption, –time to competency, –penetration/audience

Can you deliver a fully Learner-Centric service? There is much work to be done before the full potential of eLearning is realised

A European Perspective Population 370 million (69% in EU member states) 1/3 of Global Fortune 500 companies headquartered in Europe Growing Internet penetration and use A leader in mobile (GSM) Home of a large publishing and multimedia content industry. Jeff Schwartz, PriceWaterhouseCoopers

Introduction to IMS Europe

What is IMS Europe? A non-profit foundation for European participation in and access to IMS Members of IMS Europe are also members of IMS Global IMS members can attend any IMS work group, anywhere Like IMS Global, IMS Europe will reflect the aspirations of its members.

Activities for IMS Europe Host work groups reflecting European interests and strengths Run workshops and training events Network with: –European and national centres for eLearning (e.g. testing and certification, translation) –IMS Global and its regional centres (Asia, Australia, North America) –IMS-focused European research consortia.

Organisational Structure Management board – between 3 and 8 representatives Technical Board – also have vote on IMS Global Technical Board Work Groups – as approved by Technical Board Individual officers contracted as required.

IMS Europe A European platform for participating in the development of global specifications for eLearning