Chapter 10Chapter 11Chapter 12Chapter 13Potpourri Final Jeopardy Score: Player 1 Player 2 Player 3
Specific group of consumers who have similar wants and needs
What is a Target Market Be able to identify similarities of a Target Market if given a product
The activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
What is Marketing
Set of promotional activates designed to generate sales in the retail setting
Who is Merchandising
Any form of communication used to inform, persuade or remind
What is Promotion Be able to explain some different types of promotions as well as pricing promotions and when and where companies can promote and advertise.
What are the 4 Ps of marketing
What is Place Price Product Promotion
Several computers linked into a single system
What is a Network
Instructions that run a computer system
What is Software
Computer programs that perform a specific task; such as word processing or database management
What is Application Software
An organized system of processing and reporting information in an organization
What is Management information systems
What are 2 input devices and what are 2 output devices
What are: Input – Keyboard, mouse, finger, camera, scanner, bar code reader, etc. Output: Monitor, speaker, printer, projector, etc.
Costs of operating a business
What are Expenses
What a company owns
What are Assets Liabilities: What a company owes
Also known as gross income
What is Revenue
Value of an owners’ investment in a business
What is Owners Equity
What is shown on an income statement?
What is: All income a business receives over a period of time (also known as Gross Income, Sales, Revenue) The cost of operating business (expenses) The difference between the two (Net Income, Earnings, Profit or Loss)
Studies existing products to develop design improvements or new product uses
What is Applied Research Know what Pure Research is
An assembly process that produces a large number of identical products using a continuous, efficient procedure
What is Mass Production Know what custom manufacturing is
Products are obtained from nature or grown using natural resources
What is Extraction and Cultivation
Goods arrive when needed for production, use, or sale rather than sitting in storage
What is Just-in-time
Changing and improving the form of another product
What is Processing
Building computers would be an example of Extraction and cultivation, processing, or manufacturing
What is Manufacturing
Managing the acquisition, movement, and storage of supplies, materials, and finished products in a business
What is Logistics
What are two issues businesses have to deal with involving new technology
What are Injuries, security, safety, management, collecting data, storing data, using data, etc.
What is the accounting equation
What is Assets = Liabilities + Owner’s Equity
Used to record and analyze the financial performance of a business
What is Financial Records
Make Your Wager
What are the two steps to the marketing strategy
Player 1Player 2Player 3 Who won? What is 1.Identify target market 2.Create a marketing mix
Congratulations Player 1 You Win !!!!!!!
Congratulations Player 2 You Win !!!!!!!
Congratulations Player 3 You Win !!!!!!!