simply effective Driving Sales, Marketing and Support Impelling Sales, Support and Operations forward! April 2008

simply effective The Big Picture What makes CRM work

Understanding the customer chain Customer Salesperson Influencer Impel PK4 Customer

The Indian Reality User culture “Missed call” mentality We live on the mobile phone Growing ‘Net use Infrastructure issues SMS Interactions common More Mobile ‘Net than Broadband No WiFi networks!

Typical CRM Issues Salespeople hate data entry Sales is about Numbers Service is about Perception Service makes/breaks customer relations One CRM solution rarely meets all needs Customizing CRM costs a fortune Access to CRM systems is complex Mobile access to CRM data is critical External Integration is difficult and expensive Consumer-facing functions are rare CRM implementations can go on forever

simply effective The Checkboxes Impel as a solution, benefits and features

The Impel Solution Enterprise-class features High functionality, integrated Sales, Marketing and Support SMB-class pricing Built in India, for India and similar economies Operational excellence Friendly, intuitive, configurable user interface High availability Access anywhere, anytime via PC or mobile Low TCO Unprecedented Configurability by Design High ROI Unlimited Customization via zeroCode

Subsystems Platform and Collaboration PersonalizationQuery/Report Mgmt Content Management Customer Portal Product Mgmt Sales, Leads Customer Support Business Functions

Features & Functions Sales Functions Accounts, Contacts, Opportunities, Activities, Enrolment Customer Support Tickets, KB, FAQ, Customer Portal, Partner Portal Sales Management Territories, Leads, Quotas, Forecasting Business Functions Quotes, Orders, Invoicing, Collection, Shipping Products Catalog, Inventory, Categorization, BOM, Website Integration General Functions Integration, Group Calendaring, Content Management User Security Organizations, Roles, Security, Administration

System Features Completely configurable Labels, terms, fields – all re-configurable Secure by design Authentication, Authorization, unexposed SQL, etc. Multi-cultural system Any language, platform and database Scalable, reliable architecture Java servlet or J2EE on standard hardware Easily integrated Web Services to business and social networks

Tech Features Highly configurable Easy-to-use user interface 24/7 access in browser, devices, etc. Hosted On-Demand Rapid deployment No-programming customization Sync with Microsoft Outlook Access from/to Social Networks

Deployment Services etc. Data Sources, Networks Outlook Integration – Contacts, Calendar, J2ME / Sybase / Other HTML & JavaScript

What sets us apart Uncomplicated pay-as-you-go model Start using it now! Scale to 1000s of users seamlessly Built, Supported and hosted in India Configure in minutes, Customize in hours Integrate with any systems

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simply effective Why PK4 What makes us different

What PK4 brings Generic design, Specific solution Abstraction to the appropriate level Strong product-line Solutions for problems you’re yet to face! No risk, no surprises Strong deployment background Experience + Platform = Value Global CRM experience Zero-programming platform

Product Line Chorus and groupware ImpelComplete CRM solution responze response mgmt vInfostore Enterprise-wide reporting zeroCodeApp development

simply effective Thank You! PK4 Software Technologies Pvt. Ltd. 37, Kempapura, Hebbal, Bangalore India