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SWOT Template STRENGTHWEAKNESS OPPORTUNITYTHREAT Characteristics of the business that give it an advantage over others Characteristics that place the business at a disadvantage compared to others Elements in the environment that the business could exploit to its advantage Elements in the environment that could cause trouble for the business External Internal
Weaknesses Xx xx Threats Xx xx Strengths Xx xx Opportunities Xx xx SWOT © Four Points Consulting Ltd. All rights reserved. Source Contact us at
SWOT Conclusions What strategic options are available? Build & Exploit Enhance or Neutralise Maintain & Defend Avoid or Minimise OpportunityThreat Strength Weakness
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