THE UNTANGLED FIDATOS - 5

“ DeTangler ” “E-Toll” “Kachra return, Paisa refund” TOP 3 CRAZIEST IDEAS

THE PAIN AREA ARGGGHHHHH!!! “People need a hassle free charger because it gets messy and time consuming each time you untangle the cord.”

WHAT IS “DETANGLER”?  In today’s mobile crazy world, where people spend more time on their smart phones than what they spend with other people…  A smart charger has become a necessity. “A SMART PHONE NEEDS A SMART CHARGER!!”

WHY “DETANGLER”?  As the name says, it ‘de- tangles’ the cords.  Reduces the manual work of winding.  Protects the cord as well as easy to use.

IMPACT..!  A charger where the wire can be wound back automatically.  A charger whose cord doesn’t get convoluted.  Easy to carry.  Less fuss.

WHAT MARKET WILL SAY..!?!  As per the Wikipedia data, there are more than 680 crore mobile devices in use today, the world over. Hence, 680 crore chargers.  So, it is needless to say it is a pie which is waiting to be eaten.

COMPETITION (OLD V/S NEW)  Basic conventional charger.  Loose wires  Cords and the charger are 2 different units.  Automatic winding of the cord.  Length can be Altered easily.

FISH BONE ANALYSIS TANGLED WIRES OF CHARGER Men Material Machine Methods Measurement Environment Moisture level is high Length of wire is too long Method of winding not defined Carelessness Low quality Keeping it improperly in pocket or bag Tangling with other neighboring wires Keeping it with other wires

6 THINKING HATS

6 THINKING HATS (conti..)  Most of the times cords of charger gets tangled.  Untangling these cords leads to hampering of wires.  A lot of time is wasted in all this.  Wireless charger can be a solution.  Shape of wires can be changed to reduce tangling.  Retractable Changing Cables.  Time saving device.  Protects wires.  Protects small accidents, caused due to tripping.

 Tangled wires causes a lot of frustration.  It may take some time to untangle them.  There are similar products.  Lot of R & D may be required.  People may not be willing to pay extra cost.  Agenda- To find a charger which is more user friendly and convenient.  Discipline – To eliminate current problems related to charger cords. 6 THINKING HATS (conti..)

EXTERNAL HELP

FINANCIAL HELP CASE 1: If the charger are prepared by us, Rs.50 for charger housing. Rs.30 for circuiting. Rs.20 for mechanical parts. (*All prices are approximate) CASE 2: When the idea or the concept is bought by companies. Then it’s the loyalties that we enjoy!

MARKETING HELP  Support from the mobile manufacturers to incorporate these chargers with their mobile accessories.

STRATEGIC KNOWHOW  The circuit design of the charger has to be studied.  Proper length of the wire has to be calculated in order to meet the customer requirements satisfactorily.

Thank you