USING SOCIAL MEDIA, GETTING REAL RESULTS Sarah English Center for Community Change May 14 th, 2014.

Slides:

Advertisements

Similar presentations

Manny Herrmann AFL-CIO Online Mobilization ACLU, American Rights at Work, AFL-CIO, 2010-Present.

Advertisements

Getting Started with Social media YouTube, We Tube Jayme Swain Director, Engage.

Social Networking: Facebook, Google+, and Pinterest (and maybe one or two others) Mary Rotman Publicist, OReilly Media.

It All Takes Time. It’s a World Wide Trend that you can take advantage of Online reach is growing every day Cost Efficient for Companies & Customers Greater/Faster.

Wi$e Energy by Capital Area Neighbors Pilot Program Update MWCOG October 18,

OUR TEAM TEAM EXTREME ►Bari Goldsmith (Captain) – Outreach Manager, Los Angeles ►Erica Williams – Program Director, Los Angeles ►Jennifer Kang – Development.

Jan Zimmerman, Author Web Marketing for Dummies Social Media Marketing All-in-One for Dummies Facebook Marketing All-in-One for Dummies Watermelon Mountain.

Committee Introduction to Young Life. Introducing adolescents to Jesus Christ and helping them grow in their faith. Young Life’s Mission Statement.

This webinar is brought to you by CLEONet CLEONet is a web site of legal information for community workers and advocates who work with low-income.

Active Women Consortium Training Conference 2011 Social Media: How and when to use it Tanya Adair.

Social Media: Communicating Your Message November 8, 2010 > Tina Lambert, CAE | VSCPA Vice President of Member & Public Relations.

Wi$e Energy by Capital Area Neighbors Energy Advisory Committee – September 16, 2010.

New Media Training A candidates overview of online and social media strategy for campaigns March New Brunswick, NJ.

[ Date ] [insert your community foundation logo here] Give Local America A giving day opportunity.

Sergio Jellinek External Affairs Manager, Latin America and the Caribbean, The World Bank Chair of the Board, COMplus Alliance.

Military Family Services and Social Media. The Purpose of our Social Media Activities To remain connected with existing audiences; To expand our reach;

Bureau of Nutrition and Physical Activity Leadership for a Healthy Arizona SOCIAL MEDIA 101 Veronica Vaughn Social Marketing Manager AzNN Not Social Marketing.

Current Status of Social Technology at AIAA. Background 2.

Classroom Teachers as Parent Educators Joyce Epstein Johns Hopkins Univ.

Parent and Family Centers Parent and Community Engagement Unit Educational Service Center North.

Family Friendly Schools Presented by Margaret Shandorf Federal and State Programs.

What is Social Networking ? What is Social Networking ?

Copyright © 2014 by The University of Kansas Using Social Media for Digital Advocacy.

Social Media Tools for Educators Wednesday Webinar – March 25, 2015 Connect here:

Interest in Connecting with 4-H Q25: For each of the activities below, please indicate how interested you are to connect with 4-H in this way. Engagement.

Celebrating Our Past & Embracing the Future State Convention 2015.

Social Media = New Tools for Community Building, Organizing & Advocacy February 11, 2013 No Matter What The Issue, Relationships Are Part of the Solution.

AIR QUALITY OUTREACH THROUGH SOCIAL MEDIA Presented by Kellie J. Poolaw, Director of Environmental Programs Delaware Nation of Oklahoma.

Using LinkedIn to Build Business Presented by: Mandy Boyle SEO Manager.

Citizens Redistricting Commission Civic Engagement Proposal February 11, 2011 Center for Collaborative Policy, California State University, Sacramento.

Integrating Advocacy into your Organization Using Your Whole Team.

Improving the world through engineeringwww.imeche.orgImproving the world through engineering 1 Member communications.

Why Use New Media for Organizing?. Why use new media for organizing?

Loughborough Director of Marketing and Advancement, Loughborough University EMMAJ70.

FAITH BUILDERS PROGRAM KIRK LYMAN-BARNER, M.DIV., M.B.A. Covenant Partner ConferenceShreveport, LA 2010 “The church is at the heart of the success of the.

Online Communications Building Online Advocates These training materials have been prepared by Aspiration.

Social Networking as a Training Tool Cincinnati-Hamilton County Homeland Security.

AMERICA’S YOUTH COUNCILS NETWORK’S ONLINE TOOLKIT An Introduction March 31, 2010.

PriorityAverage Score Membership High 88 ÷ Participation in Club Activities Medium Meeting Attendance Public Relations Club.

Social Media What is it? Why should we use it? How do we use it? Mary Bethea Assistant District Staff Officer-Public Affairs / Social Media 5 th District.

 Example Whizz Kids Whizz Kids  Can anyone tell us what Breakthrough does in 1 minute?

1 Social Media and Volunteer Engagement Victoria Pacchiana, Online Communications Manager VolunteerMatch Webinar.

Session I Identification of Networks and Channels.

SOCIAL MEDIA CREATED BY: NATALIA LAWCZYS, DALE LEGGE, HOSSEIN DANESHYAR.

Education and Outreach Overview Susan Van Gundy Core Integration NSDL Central Office, UCAR.

BEING a DIGITAL CITIZEN in a DIGITAL COMMUNITY What does it mean for you?

AFSP Field Advocate Program Field Advocate Program - Overview What is the FAP Why is the FAP important How to recruit Field Advocates How to keep your.

OCLC Online Computer Library Center 1 Social Media and Advocacy.

Statistical Communications Yesterday and Today UNECE-Geneva 2014 Raul E. Cisneros 1.

DIGITAL STRATEGY Alexander Rony Senior Digital Innovation Campaigner.

OCLC Online Computer Library Center 1 Media Planning and Outreach.

Sustaining Rural Libraries A way of saving our public libraries.

Community Engagement Education and Outreach. Defining “community” for your needs AudienceTypeFrequencyMediaPurpose StaffMeetingWeeklyLiveShare status,

Get the Word Out: Using Facebook and Twitter for Outreach and Community Building Cliff Landis Web Services Librarian Georgia State University.

Building a Campaign with Online and Visual Media.

Identifying strategies and tactics for reducing risks.

5 Simple Things You Can Do to Engage Volunteers Using Social Media Jenn Kelley, College of DuPage.

PREVIEW Integrated Digital Marketing Communications 2 SOCIAL MEDIA Social media’s role in the promotion mix Social media as a change agent in marketing.

Using IT for Effective Communication Promotion and Communication Strategies for CLCs.

Scoring Goals with Social Media An Inside Look at Promoting Effectively.

Vision: Sustainable development for Cambodia. 1.Member Satisfaction Survey Result 2.CCC Digital Platform 3.Practice of NGO database New Interface 4.Q&A.

Scoring Goals with Social Media An Inside Look at Promoting Effectively.

Christa Marsh Southern Arkansas University Biology Professor.

GRASSROOTS ADVOCACY 101 What you need to know to be an advocacy leader in your community!

OCLC Online Computer Library Center 1 Identifying Target Audiences.

Social media and civic life Lee Rainie Pew Research Center’s Internet & American Life Project October 4, 2011

Dancing into Health with Presented by: Elora Orazio Social and Behavioral Sciences.

[Add your district’s information here]

ورود اطلاعات بصورت غيربرخط

Presentation transcript:

USING SOCIAL MEDIA, GETTING REAL RESULTS Sarah English Center for Community Change May 14 th, 2014

SHOW OF HANDS

t ONLINE TO OFFLINE ENGAGEMENT What is it? Online communication, outreach and mobilization that allows individuals to take part in your work and leads them to eventually participate in offline action

t LADDER OF ENGAGEMENT Go to Chicago Attend HOA meeting Sign a petition Like MHAction on Facebook

t TODAY’S TOOL: FACEBOOK What are the advantages? -Provides a safe space for your audience -Allows you to communicate instantly -Allows you to reach a broader audience

t WHO’S ON FACEBOOK?

t Infographic via bufferbuffer WHO’S ON FACEBOOK?

t Infographic via bufferbuffer WHO’S ON FACEBOOK?

t EXAMPLE: TROY LIBRARY

t EXAMPLE: CORPORATE ACTION CAMPAIGN

t

t

t Home Depot responds: “We think sound immigration policy makes good business sense, so we’re broadly in support of immigration reform. While we know there are various ways to get this done, we support efforts in Congress to update our immigration laws and will lend our support when and where it’s appropriate to do so.”

t BASED ON THESE EXAMPLES… Facebook can be used to accomplish what? -To pique public interest -To recruit new volunteers -To promote: -Events (rallies, marches, etc.) -Petitions - To engage corporate giants in your issue

t PULL OUT THOSE SMARTPHONES #MHAction2014

t HOW TO…

t QUESTIONS?

t FRIEND ME! Find me (sarah.english.5817) and Kevin (kevin.borden.144) on Facebook!