 A corporate identity is the overall image of a corporation, firm or business in the minds of diverse publics, such as customers, investors and employees.

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Presentation transcript:

 A corporate identity is the overall image of a corporation, firm or business in the minds of diverse publics, such as customers, investors and employees.  It is also a visual representation of the company

 Stationary  Business card  Letterhead  Envelope  Any packaging or labeling

 Name of employee or owner and position within the company  Contact information such as and phone number  Mailing address and web address  Ours of operation if applicable  logo

 Upper left corner –company name and address  Font size should not be larger than 14pt  Logo in return address if applicable

 a printed heading on stationery stating a person's or organization's name and address  Used to correspond with clients and employees

 Logo  Company name  Web address  Mailing address  Graphic element to separate heading

 You will need to include a business card, envelope and letterhead  You may include extras such as frequent customer cards, CD cases, packaging