Desktop Publishing Colors. History of the Color Wheel The first color wheel has been attributed to Sir Isaac Newton, who in 1706 arranged red, orange,

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Presentation transcript:

Desktop Publishing Colors

History of the Color Wheel The first color wheel has been attributed to Sir Isaac Newton, who in 1706 arranged red, orange, yellow, green, blue, indigo, and violet into a natural progression on a rotating disk. As the disk spins, the colors blur together so rapidly that the human eye sees white.

Modern-Day Color Wheel  Colors opposite each other on the wheel are called complementary colors.  Analogous colors, those next to each other, can also be combined successfully. Complimentary Colors Analogous Colors

Warm and Cool Colors  Cool colors represent the half of the color wheel in which blue appears.  Warm colors are found in the other half where red/orange appears. Cool Colors Warm Colors

What words would you use to describe these scenes? The color blue communicates: o Tranquility o Peacefulness o Coolness o Quietness

What words would you use to describe these pictures? Browns are used to convey:  Wholesomeness  Earthy  Home-like  Rustic

What words would you use to describe these pictures? Greens are used to convey: Soothing Refreshing Healing Natural Fresh

What words would you use to describe these pictures? Pinks are used to convey: Happy Sweet Romantic Youthful

Purples convey:  Elegant  Eccentric  Regal  Spiritual  mysterious Reds convey:  Emergency  Exciting  Stimulating  Provocative  Dynamic  Alarm Yellow convey:  Harmonious  Sunny  Splendor  Anxious (depending upon brightness Orange convey:  Sharp  Friendly  Natural  Timeless  quiet

Colors are often combined to create a particular feel. A combination of warm colors create a comforting feeling. Bright colors are used to give readers a sense of festivity or excitement Bright blues and greens create a cool image.