A SMART CHOICE FOR A HEALTHY YOU Smart Choice Café.

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Presentation transcript:

A SMART CHOICE FOR A HEALTHY YOU Smart Choice Café

Why does Emmaus need a café? Convenient A healthy choice Offers foods that many places do not

Why is Smart Choice Café unique? Smart Choice Café offers healthy breakfast and lunch foods, more so than many other places in our area. The food and drinks however are just as delicious.

Food Choices Beverage Choices Bagels Yogurt Bar Healthy Cereals Nutrition Bars Muffins Eggs(omelet, over easy, etc.) Salads Various fruits Smoothies Organic coffee Lattes Cappuccinos Protein shakes Fruit juice Tea Water What will the café offer?

Location Near Emmaus High School, so it will be convenient for the students to stop by and grab breakfast before school On a main road that many cars pass by so they will be able to see the café and easily pull in on their way to work

Employee Information 8 to 10 employees will be hired Paid $7.50 per hour Smart Choice Café will only hire workers who are pleasant and willing to work with a smile on their face.

How will I raise Capital? Family and friends to invest Visit the bank and ask for a loan Consult the Small Business Administration (SBA)

MARKETING PLAN Smart Choice Café

Customers will choose this café over competitors because… Healthy foods/beverages Quick and friendly service Choices many places do not offer Good for the environment Delicious food and drink choices

I plan to advertise through… Television commercials Billboards Magazine/newspaper ads. Free samples Coupons

PRESENTATION BY JESSICA COLE Thank You for Your Time!