© 2013 The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill Chapter 15 Speaking to Inform.

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Presentation transcript:

© 2013 The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill Chapter 15 Speaking to Inform

15-2 Informative Speaking Convey fresh information Make material interesting Help listeners remember important points

15-3 Types of Informative Speeches

15-4 Definition Speech

15-5 Definition Speech Sample purpose statements To define for my listeners the spoils system in American politics To define for my audience the meaning of the term ecotourism

15-6 Description Speech

15-7 Description Speech Sample purpose statements To describe to my audience the highlights of the life of civil rights leader Rosa Parks To describe to my listeners the inside of a beehive

15-8 Process Speech

15-9 Process Speech First type

15-10 Process Speech Sample purpose statement To teach my listeners how to remove a stain from clothing

15-11 Process Speech Second type

15-12 Process Speech Sample purpose statement To explain to my listeners how surgeons perform bloodless operations with laser beams

15-13 Process Speech Guidelines Use visual aids Involve the audience in physical activity whenever possible

15-14 Process Speech Guidelines Proceed slowly Give warning of difficult steps

15-15 Explanation Speech

15-16 Explanation Speech Sample purpose statement To explain to the audience why some people keep dangerous exotic pets

15-17 Guidelines for Informative Speeches

15-18 Guidelines Relate the speech to the listeners’ self- interest

15-19 Guidelines Make information interesting

15-20 Guidelines Avoid information overload

15-21 Guidelines Tailor information for each audience

15-22 Guidelines Use the familiar to explain the unfamiliar

15-23 Guidelines Help listeners remember key information

15-24 Tips for Your Career Tip 15.1 For Long Presentations, Plan a Variety of Activities