International Congress and Convention Association Hot Technology Trends from the EIBTM Worldwide Technology Watch for Meetings Technology Innovation Corbin Ball, CMP 7 November th ICCA Congress & Exhibition Hot Technology Trends from the EIBTM Worldwide Technology Watch for Meetings Technology Innovation Corbin Ball, CMP 7 November th ICCA Congress & Exhibition iccaworld.com

EIBTM Worldwide Technology Watch (WWTW) The only significant meeting industry technology award. Established in 2000 Past winners: –2001 Amlink –2002 Static & Motion –2003 nTag –2004 IntroNetworks The only significant meeting industry technology award. Established in 2000 Past winners: –2001 Amlink –2002 Static & Motion –2003 nTag –2004 IntroNetworks

EIBTM One of the largest global events serving the MICE industry.One of the largest global events serving the MICE industry. Late November – In BarcelonaLate November – In Barcelona 5,000 industry buyers5,000 industry buyers 2,000 exhibitors from over 100 countries2,000 exhibitors from over 100 countries 2,500 hosted buyers2,500 hosted buyers

WWTW Judging Process Application –2-page application form –8 pages additional documentation –Web links One-day Judging session (September) Criteria: –40% innovation (new use or original concept) –30% completeness of the concept –30% value to the industry Application –2-page application form –8 pages additional documentation –Web links One-day Judging session (September) Criteria: –40% innovation (new use or original concept) –30% completeness of the concept –30% value to the industry

6 Trends Highlighted by WWTW 2005: 6. Tradeshow sales automation 5. Meetings consolidation/procurement 4. RFID (Radio Frequency ID) 3. PDA/Handheld Technology 2. Standards and electronic data exchange (EDI) 1. Advance room diagramming 6. Tradeshow sales automation 5. Meetings consolidation/procurement 4. RFID (Radio Frequency ID) 3. PDA/Handheld Technology 2. Standards and electronic data exchange (EDI) 1. Advance room diagramming

Trend 6. Tradeshow Sales Automation ACT, Inc Competitors: – – Established 1989 Main product (ExpoCAD) has been used to manage over US$ Billon of exposition floor space ACT, Inc Competitors: – – Established 1989 Main product (ExpoCAD) has been used to manage over US$ Billon of exposition floor space

Trend 5: Meetings Consolidation (& Procurement) Definitions: Consolidation or centralization of meeting planning and spend activity to increase efficiency. Selection of preferred vendors (and consolidating purchases) in return for preferred pricing. Definitions: Consolidation or centralization of meeting planning and spend activity to increase efficiency. Selection of preferred vendors (and consolidating purchases) in return for preferred pricing.

Large corporations currently the major users. Benefits: –Process efficiencies –Risk management –Cost savings/avoidance Savings of 30% or more in meeting spend have been claimed. Large corporations currently the major users. Benefits: –Process efficiencies –Risk management –Cost savings/avoidance Savings of 30% or more in meeting spend have been claimed. Trend 5: Meetings Consolidation (& Procurement)

1.Life cycle management (propose, review, approve, plan, evaluate) 2.Sourcing 3.Enterprise calendar 4.Measurement 5.Reports/Analytics 6.Integration 1.Life cycle management (propose, review, approve, plan, evaluate) 2.Sourcing 3.Enterprise calendar 4.Measurement 5.Reports/Analytics 6.Integration Trend 5: Meetings Consolidation (& Procurement)

Finalists: Ambassadors: Travent/AMEX: & Competitors: Onvantage: SeeUThere: Arcaneo: WTMI: Carlson: GetThere: MPBid: Finalists: Ambassadors: Travent/AMEX: & Competitors: Onvantage: SeeUThere: Arcaneo: WTMI: Carlson: GetThere: MPBid: Trend 5: Meetings Consolidation (& Procurement)

Ambassadors Global Events Mgmt. Savings opportunity audit Best practices system ROI tracking Business intelligence analytics & dashboard Ambassadors Global Events Mgmt. Savings opportunity audit Best practices system ROI tracking Business intelligence analytics & dashboard Trend 5: Meetings Consolidation (& Procurement)

Travent/AMEX MeetingView Express Collaboration among Travent/Onvantage/AMEX Tracks spend using AMEX Corporate Meeting Card Travent/AMEX MeetingView Express Collaboration among Travent/Onvantage/AMEX Tracks spend using AMEX Corporate Meeting Card Trend 5: Meetings Consolidation (& Procurement)

Travent/AMEX MeetingView Express Central calendar Supplier sourcing (45K) E-RFPs Attendee management Tracks meeting spend Available in Europe, coming to the US Travent/AMEX MeetingView Express Central calendar Supplier sourcing (45K) E-RFPs Attendee management Tracks meeting spend Available in Europe, coming to the US Trend 5: Meetings Consolidation (& Procurement)

Trend 4: RFID (Radio Frequency Identification)

Tradeshow Applications Access control Lead retrieval CEU tracking Cyber café access/messages VIP tracking Exhibit marketing Access control Lead retrieval CEU tracking Cyber café access/messages VIP tracking Exhibit marketing Trend 4: RFID (Radio Frequency Identification)

Finalist: Laser Registration Finalist: Laser Registration Competitors: Competitors: Trend 4: RFID (Radio Frequency Identification)

Finalist: Competitors: Finalist: Competitors: Trend 3: PDA/Handheld Technology

Finalist: Spotlight Mobile Presentation Platform Uses standard Pocket PCs Highly configurable PDA tools (including full screen video, stereo audio, QTVR) Captures leads, qualifies booth attendees, questionnaires, engages Very easy updates Finalist: Spotlight Mobile Presentation Platform Uses standard Pocket PCs Highly configurable PDA tools (including full screen video, stereo audio, QTVR) Captures leads, qualifies booth attendees, questionnaires, engages Very easy updates Trend 3: PDA/Handheld Technology

an endless sea of paper translation errors planners are reduced to proofreaders ever-changing meeting specs an endless sea of paper translation errors planners are reduced to proofreaders ever-changing meeting specs Trend 2: Standards and Electronic Data Exchange (EDI)

APEX: Accepted Practices Exchange Terminology (Complete) History/Post Event Reports (complete) Resumes/Work Orders (completed) Requests for Proposals (RFPs) Housing & Registration (completed) Meeting & Site Profiles Contracts APEX: Accepted Practices Exchange Terminology (Complete) History/Post Event Reports (complete) Resumes/Work Orders (completed) Requests for Proposals (RFPs) Housing & Registration (completed) Meeting & Site Profiles Contracts Trend 2: Standards and Electronic Data Exchange (EDI)

Finalist: Trend 2: Standards and Electronic Data Exchange (EDI)

Winner: Competitor: Winner: Competitor: Trend 1: Advanced Room Diagramming

Corbin Ball, CMP is an international speaker, consultant and writer helping clients worldwide use technology to save time and improve productivity. With 20 years of experience running international technology meetings, he now is a highly acclaimed speaker with the ability to make complex subjects understandable and fun. His articles have appeared in hundreds of national and international publications and has been quote in the New York Times, the Wall Street Journal, Fast Company Magazine and numerous other publications. Corbin serves or has served on many hotel, corporate and association boards. He is Meeting Professionals International's 2002 International Supplier of the Year and has been named for four years as one of "The 25 Most Influential People in the Meetings Industry" by MeetingNews Magazine. Corbin Ball Associates th Street Bellingham, WA Phone: Fax: Web: Corbin Ball, CMP is an international speaker, consultant and writer helping clients worldwide use technology to save time and improve productivity. With 20 years of experience running international technology meetings, he now is a highly acclaimed speaker with the ability to make complex subjects understandable and fun. His articles have appeared in hundreds of national and international publications and has been quote in the New York Times, the Wall Street Journal, Fast Company Magazine and numerous other publications. Corbin serves or has served on many hotel, corporate and association boards. He is Meeting Professionals International's 2002 International Supplier of the Year and has been named for four years as one of "The 25 Most Influential People in the Meetings Industry" by MeetingNews Magazine. Corbin Ball Associates th Street Bellingham, WA Phone: Fax: Web: