ENTREPRENEURSHIP IN ENTERTAINMENT TECHNOLOGY WELCOME!
CLASS OVERVIEW Carl Rosendahl or (650) Tuesdays 1:30 - 3:00 Thursdays 10: :00 etcsv.com/eet
TODAY’S AGENDA Me You The Class More You Resources Next Class
ME
YOU
WHAT DO YOU WANT?
THE CLASS
SYLLABUS: COURSE DESCRIPTION
SYLLABUS: OBJECTIVES Understand the process for starting a company Research and evaluate market opportunities Evaluate and select an appropriate corporate structure Develop a basic financial model and plan Devise a basic marketing/sales plan Identify appropriate sources for funding Present ideas clearly and concisely, casually or formally Assess your role in a start-up
SYLLABUS: ORGANIZATION Explore through stages Founding teams Thursdays = lectures and discussions Tuesdays = presentations and discussions
SYLLABUS: CLASSES Introduction Process Culture and Values Real World Examples Practical Issues Long Term
SYLLABUS: MATERIALS Presentations Resources
SYLLABUS: REQUIREMENTS Attendance Participation Preparation Presentations
SYLLABUS: EVALUATION AND GRADING Comprehension40% Participation20% Presentation20% Attendance 20-40%
SYLLABUS: POLICIES AND EXPECTATIONS
SYLLABUS: ADVICE
MORE YOU
STRENGTHS
HOW TEAMS WILL BE USED Founders Team Weekly Presentations
TIME TO CHOOSE TEAMS!
RESOURCES
etcsv.com/eet Do More Faster Founders at Work Feld.com readwriteweb.com Twitter
NEXT CLASS
WHAT TO EXPECT What defines an entrepreneur Reasons to start a company Vision Teams
HOMEWORK Read “Building Your Company’s Vision” (handout)