Extreme Environments AKA Adventure tourism
Extreme environments Areas with difficult environments where the development of tourism has only just happened due to a niche market demand for somewhere different with physical challenges It involves an element of risk People choose it for the adrenaline rush from the dangerous sports and activities involved
Environments include Mountains Deserts Rainforests Caves Ice covered terrains
Also known as Shock or Adventure tourism It involves an element of risk People choose it for the adrenaline rush from the dangerous sports and activities involved eg TO DO- Make a list of activities
Fastest growing types of tourism in world!!-allegedly Rock climbing Ice-walking across a glacier White water rafting Para-gliding Microlighting Climbing waterfalls Cliff-diving Ice diving-White sea, Russia Walking across Chernobyl zone of Alienation, Ukraine NOW Use the Sunday Times article to add more types and locations
The Target Market Want challenge and risks Around 30- Unmaried No children High-powered jobs Good income-trips expenxive!!
Features Small groups Travel great distances Most companies advertise on internet not brochures Little investment to set up trips as experience is to travel over untouched landscapes and ‘sleep’rough! Tourist sector growing rapidly in……
Adventure destinations Peru Chile Argentina Azerbaijan Pakistan Antarctica
Antarctica-to do what? Small boat cruising Station visit Science support Skiing Scuba diving Ship cruise Remote underwater vehicles snowboarding Aircraft flight Small boat landing Climbing Camping Walking Helicopter flight Ice landing kayaking
Extreme tourism in Antarctica Produce a case study presentation of extreme tourism in Antarctica. 1.Outline the attractions of Antarctica and the sort of people who are attracted to a holiday there. 2.Make sure you show that you are aware that this type of extreme environment is fragile and can be spoilt by tourism. 3.You must emphasise how this environment manages to cope with the impact of tourism.