Dynamic Recruitment Tau Kappa Epsilon Virtual Training Series
Founders’ Challenge
GOAL: Recruit and initiate 5 new men before May 31. REWARD: Recognition at Conclave and in TKE media material. VIP Access to Conclave Off-site Event at Hooters Casino.
Additional Challenge Benefits Replace Graduating Seniors/ Transfers One of 1 st groups to embrace new dynamic recruitment model Training & Practice for the Summer and Fall Chapter Momentum going into the summer Get a leg up on your competition on campus Set an example for other fraternities
Dynamic Recruitment A dynamic recruitment system is a year- round, values-based strategy that will increase the quality and quantity of nearly any chapter. Quantity DRIVES Quality Centerpiece= Names List Values-Based Selection Process
Getting names ON the list Mind Joggers
Getting the names ON the list Member Positioning. Membership Drives- Activity fairs, info booths. Summer Recruitment- Scholarships, high school contacts. Mind Joggers. Referrals from sororities, alumni, faculty, other organizations.
Getting names OFF the list Invitations to Small Events Invitation within no more than 48 hours. Set up small events. Invite men to small event that fits them. Big Events are fun, but not the greatest for getting to know someone new.
Small Event Ideas Service/philanthropy events Just “hanging out” Video games Sporting Events Intramural teams Study groups Pick up sports games Campus activities Barbeque Board games Bowling Lunch/Dinner Card games Movies Hiking Billiards
5 F*n Ways to Master Conversation 1. Family/Friends 2. Firsts 3. Favorites 4. From 5. Fun …not Fraternity
The Ask Pre-Close. Get out every concern. Be prepared. Practice handling objections. Quality Response Guide. “Feel, Felt, Found” method.
Where Do We Start: Next Steps Prospect list- 48hrs. Small Activities Invite- 24hrs. Induction- 4/16 at latest. Education 4/18- Week 1: Sessions 1 and 2 4/23- Week 2: Sessions 3 and 4 4/30- Week 3: Sessions 5 and 6 5/6- Initiation
Additional Resources Quality Response Guide Visit website: tkeconclave.com; Founders’ Challenge link Sample Names List Mind Jogger Activity Facebook: Recruitment Ideas and Success Stories Advisors (Chapter Advisor, GPA, PA) Regional Directors Each other!!!!
Contacts Region 1 – Todd Farmer, Region 2 – Louie Correa, Region 3 – Kevin Smith, Region 4 – Eric Chamberlain, Recruitment Coordinator- Bryston Cutter