Mobile Journalism and Social Media Prof. Vaccaro/Hofstra

Today’s Roadmap Video: Watch thisWatch this Go over news moments/happenings Review Assignment No. 1 Lecture on mobile journalism and social media Run down of next class Go over Assignment No. 2

Mobile In-Class Activity Everyone use #HUJrnl10 to tweet your notes in class throughout the lecture I’ll project the tweets on the board when we can Everyone should tweet consistently throughout the class

Review Assignment No. 1

Mobile Journalism Using regular reporting methods, you can bring information in a more timely matter to your audience Will the audience benefit from this? Will the journalism be better if done on location with immediacy? Can this event be reported more effectively in smaller chunk over time? Will sound reporting or video footage help this more?

Mobile Journalism Types of stories where you can benefit from this … –Criminal and civil trials, when witnesses are on the stand –Important speeches or announcements by public figures –Breaking news of all genres and styles –Public gatherings like protests, critical board meetings or places where you can observe a lot and push out tons of material quickly and easily –Sporting events

Mobile Journalism Tools Gearhead Laptop computer Wireless card and USB cord Camera: still and video … and rain attire Tripod Audio recorder Microphone Headphones Cell phone Extra pens, batteries, pads Light Packer Camera that shoots good enough pics/vid Phone with a keypad to type effectively Moblile internet capability

Mobile Microblogging Twitter and Facebook Some websites (Patch) offer editors ability to update their site directly from the field on their phone Live blogging: Can do with a phone or a laptop on location … Cove it Live or do it yourself in a story doc (See Patch)

Mobile Tips/Apps iPhone is more affective than Black Berry iPhone offers ability to: –Use voice recorder –Shoot video –Shoot photos –Edit photos (Adobe Express) –Upload videos to YouTube –Utilize social media –Manage certain content systems –Download Drop Box for easy transport –Plug in mics and additional sound devices

Using Social Media in Journalism Collaborative Reporting Journalists as Community Managers The Social Beat Social Stories Online Curation for a “Time-Poor Audience” The Social Network as the New Editor A Social Newsroom and the Personal Brand A Mobile Social Experience

Advantages of Social Media The advantages of Twitter… Its real-time nature allows schools and conferences to deliver information to their followers instantly, without relying on newspapers to pick up their stories. The number of loyal consumers following a brand on Twitter rose by six percent from last year. Twitter allows you to find followers interested in your content (or school or sport), instantly creating an interested audience.

Advantages of Social Media The advantages of Facebook… Facebook provides the best one-stop destination for sharing stories, photos and videos. One-third of consumers claim greater loyalty to a brand if they are “fans” of the company. 80% of social network users admit Facebook is the network they employ the most to connect with businesses.

Social Media Newsroom Policies Things for employers to consider, according to Poynter.org … –Have a policy in place and refine it periodically, involving staff in the process. –Make sure guidelines are clear so that employees know how social media fits into their daily workflow. Does everyone at the organization need to spend a lot of time on social media channels, or are those tasks relegated to a specific group of employees? –Allow room for journalists to have an authentic personality on social media. According to one journalist, “Remember that part of the reason you hired these people is their personal brand in the first place.”

Newsroom policies continued Things for journalists to consider, according to Poynter.org … –Have a conversation about social media with employers even before you get the job, particularly if you have developed a following on platforms like Twitter. Find out what future employers expect when it comes to balancing working on the organization accounts and sending updates through your personal accounts while on the clock –Have a personality, but don’t be obnoxious. It’s not all about you. –Don’t spend all of your time broadcasting. Remember that social media is also about listening. The more time you spend listening on social media, the stronger your judgment becomes.

Next Class Blog about today’s class READ: Chapter 7 - Audio Journalism

Assignment No. 2 Assignment 2: Produce a photo-essay story for your personal website (using your own camera, a mobile camera, or one from the school). This should include still photos with captions and a short ( word) essay to accompany the photos (basic who, what, where, when, why and how). Use VuVox.com for this. We will go over how to use VuVox in class. Due next class, not in class Worth 10 percent of overall grade and will be graded out of 10 points