Welcome to the Age of Conversation …Ready or not. Drew McLellan.

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Presentation transcript:

Welcome to the Age of Conversation …Ready or not. Drew McLellan

A very fast look at social media And how it can serve you

Housekeeping Link to all slides, resources etc. Business cards Feel free to interrupt, ask questions or cheer aloud No so pretty. Tried to pack a lot in. Feel free to share this with your co-workers. Just keep the copyright stuff in place. Copyright McLellan Marketing Group. All Rights Reserved.

What we’re going to cover What is social media? Why does it matter to me? Putting your toe in the water Wading in knee-deep Diving in head first

Social Media is the democratization of information, transforming people from content readers into content publishers. It is the shift from a broadcast mechanism to a many-to-many model, rooted in conversations between authors, people, and peers.

In layman’s terms…it is blogs, vlogs, podcasts, forums, internet chat rooms, instant messaging, virtual realities, text messaging, social network sites, sharing sites, etc It is the Age of Conversation.

People have shifted from archivers to content producers. They now have (and have embraced) the ability to easily share with each other, build upon what has been shared and can discover what is of interest to you.

People have found their voice. And they are not going to give it back.

The animals have taken over the zoo.

605 Comments

Clearly, you’re a fascinating guy, Drew….but so what? Holy buckets…get a life or a job or something, man.