The “Great Neighbor” Campaign

“Resident Roundtables” Based on the “Study Circle” model Facilitated discussions between representative students, residents, landlords, police, and businesspeople of the neighborhood Focus was on identifying the ideal, discussing what keeps us from it, what leads us toward it, what possible solutions might be needed Emerging themes identified from transcripts and reported back to groups for verification

Project Timeline Workgroup formed to oversee project. Five neighborhoods identified by GIS maps as having highest complaint calls to Lincoln Police. Roundtables assembled and conducted by trained facilitators. Emerging themes identified by workgroup from transcripts. Report created and disseminated. Strategic plan created and implemented.

THE RESIDENT ROUNDTABLE PROJECT STRATEGIC PLAN Three-tiered approach to addressing student-resident problems in area neighborhoods

Goals of the General Campaign 1.Increase the number of UNL students aware of the rules, standards, and best approaches to creating positive relationships with permanent residents in area neighborhoods. 2. Increase the number of area residents aware of UNL’s proactive efforts to educate students about neighborhood rights and responsibilities. 3. Increase the accuracy of UNL student perceptions about the concerns, issues, and needs of residents in area neighborhoods. 4. Increase the accuracy of resident perceptions about the concerns, issues, and needs of UNL students in area neighborhoods.

PARKING PERMIT ENCLOSURES Focus: Parking Audience: All students with cars Distribution: Included with every parking permit sold on campus

MAGNETS Focus: Partying Audience: On and Off-campus Students Distribution: Campus, neighborhoods, community

DOOR HANGERS Focus: Relationships Audience: Off-campus students Distribution: Neighborhood rental units

STADIUM CUPS Focus: Trash Audience: Off-campus students, football parking & tailgaters in neighborhood Distribution: Neighborhood rental units and residences

One Day: North Bottoms Student photography contest: Capture images that communicate the neighborhood on one football Saturday Expert panel of judges Traveling display of images on campus and in community

Evaluation Web Survey across North Bottoms student population –Awareness –Belief changes/Readiness Focus Groups: Residents, Students –Campaign Response –Story collection