Javid
Introduction iStockphoto is an online, royalty free, international microstock photography provider operating with the micropayment business model founded by Bruce Livingstone in May, 2000, but began charging money in 2001Bruce Livingstone
Service To buy files from iStock, you’ll need credits. You can sell your artwork to iStock and earn credits.
Buy & Sell artworks
Buy credit Pay-as-you-go Ex : 12~2000, $1.52 ~ $0.95 USD/credit Subscriptions Ex : 3 months, 30 credits/month, $ USD Corporate Accounts Ex : 5 users, 3 months, 30 credits/month, $1,175 USD
Buy a file
File cost
Sell artwork How to sell stock : 1. Apply to be a contributor 2. Submit 3 samples of work Royalty rate of 20% ~ 40% for each file downloaded
Payment flow PayPal Moneybookers
PayPal v.s. Moneybookers LocationCalifornia, USLondon, England ProviderService providerBank PaymentCredit card Check Bank account Debit card Credit card Check FeeTBD$2.38 USD Evaluation
Lightbox
E-Commerce Client Business Virtual Entity Advertisement Membership Community Photo Gallery File download Publication Image Process Software Training Education
SWOT Strength Large number of contributor>50000 Huge photo library(>4 million) Weakness Rising prices of files Bad cash flow Cultural difference Opportunity High quality of artwork Easy physical distribution Threats Horizontal competition
Conclusion Community brings the potential business opportunities. Good quality keeps your customers.