Perfecting Generalities

 Challenge- ◦ Due to cultural differences- reflecting the proper level of formality ◦ Always show respect, but level of formality may be set by the situation or the receiver of the message  Do not just push send- may sure your message is clear

 Do’s: ◦ Include a brief and descriptive phrase about content ◦ Use proper capitalization, grammar, sentence structure, greeting, & closing. ◦ Think about the tone ◦ Change the subject heading to reflect a change in conversation’s focus  Don’ts: ◦ Ask a question in the subject field ◦ Assume a new contact will recognize your address ◦ Use subject field to reminder them why you are writing to them

 Tone – the way receiver “hears” your message. ◦ Remember, the receiver cannot see you or your body language in ◦ Importance of tone cannot be understated- it lays the foundation for future communication- in person or continued through .

 The following video gives the A B Cs of writing effective . 