Southern African Marketing Research Association (SAMRA) Section 21 Registration Nr. 2001/020902/08 VAT Nr 4830124451 Tel: 011 886 3771 Fax: 011 886 9721.

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Presentation transcript:

Southern African Marketing Research Association (SAMRA) Section 21 Registration Nr. 2001/020902/08 VAT Nr Tel: Fax: rd Floor, 264 Oak Avenue, Ferndale P.O. Box 1713, Randburg, 2125

SAMRA and its Aim SAMRA is a voluntary association of market and social researchers and research organisations Our aim is to achieve and enhance professionalism in market and social research, and we promote the effective use of market and social research by decision makers.

SAMRA Objectives  Promotion of market and social research  Protection of market and social research's empirical basis  Elimination of unethical research practices  Promotion of the highest attainable standards  Promotion of education and training  Improvement of awareness, image and salience  Encouraging the development and improvement of research

SAMRA Structure Chairman’s Council: Portfolio Managers: Directors: Immediate Past Chair ChairChair Elect/Treasurer Chair: Professional Practice Chair: Membership Chair: Communicatio ns Chair: Branches Chair: SAMRA Corporate Chair: Fieldworkers Forum Chair: Research Users Forum Branch Chairs: Accreditation Chair Training and Education Chair Services SETA Chair Code of Conduct Chair Conference Chair SAMRA Journal Chair Awards Chair Yearbook Chair Membership Chair Internet Chair External Communications Chair Internal Communications Chair International Communications Chair Cape Durban Johannesburg Namibia Pretoria Members: Associate Members Full Members Student Members Field Members Founder Members Honorary Members Affiliate Members Research Supplier (Corporate) Members [Distance Members] Secretariat

SAMRA Member Benefits: Corporate  Corporate meetings  Representation at various stakeholder bodies  Lobbying with various stakeholder bodies  Advocacy with various stakeholder groups  Advertising for Corporate Members  Legal and ethics advice  Protection through the SAMRA Code of Conduct  Branding and pre-selection for projects  SAMRA Yearbook listing  Job advertisements (subscription-based)  Etc.

SAMRA Member Benefits: Individuals  SAMRA events at reduced rates  Electronic newsletters  Southern African Journal of Marketing Research  SAMRA Yearbook  Job advertisement service  Accreditation  Protection through the SAMRA Code of Conduct  Ethics advice  Etc.

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