A Talent Hunt
* KARIZMA will offer a platform for models & new talent wanting to enter the fashion industry. * KARIZMA will train and groom newcomers. * KARIZMA is an effort to provide our youth a new platform to showcase their talent.
* It is a talent hunt show. * Its Reality Show Broadcasted Exclusively On channel Punjabi 30 mins- 4 times a week * First Ever South Asian Reality Show in Canada * Auditions will be held in four cities. * Contestants will be auditioned.
* 1- Audition in Brampton – Location/Date * 2- Auditions in Mississauga- Location * 3- Auditions in Scarborough * 4- Auditions in Toronto -
* Models will trained by Professionals from Industry * Grooming will be conducted two times a week for the Semi-finals
* Shortlisted Candidates will appear in Semi- Finals * 3 rounds will be there in Semi-Final * 12 Contestants will be finalised for Finale
* It will be held in Downtown, Toronto in club event * 12 Contestants will fight for Final * One contestant will be Finalised and Given prize money. * One year contract with 9XM as a VJ
Marketing will be done through four Channels 1) TV Advertisement 2) Radio Advertisement 3) Newspaper Advertisement 4) Direct Marketing 5) Online Marketing
* Channel Punjabi- * B4U Movies- * B4U Music * Vision Television on Saturday * All these channels will broadcast our promo for times a day
* Radio – Eawaz (WTOR 770 AM) * Radio (Asian Connections) * Radio- Mehak (WTOR 770 AM) * Radio – Watno Door ( CINA 1650 AM)
* The Asian Connection Newspaper * The Punjabi Daily Newspaper * Hindi Abroad * Urdu times * South Asian Observer
* Facebook Fan Page * Twitter Account * Search Engine Optimization * Website
* 30,000 Flyers to be distributed at 1) Humber College 2) Seneca college 3) Sheridan College 4) Cenetinal college 5) Night Clubs
* Posters to be fixed at all Audio Video Stores * Grocery Stores * Major Plazas