Doing Business in Europe Bay Area CITD Seminar Series Tuesday, September 21st, 2004 Kemarra Inc. - Key Marketing Resources & Associates San Francisco USA.

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Presentation transcript:

Doing Business in Europe Bay Area CITD Seminar Series Tuesday, September 21st, 2004 Kemarra Inc. - Key Marketing Resources & Associates San Francisco USA Unlocking Your Market Potential:

The Continent of Europe

European Countries Geographically Europe comprises the following independent states (in alphabetical order): Albania Andorra Armenia Armenia 1 Austria Azerbaijan Azerbaijan 2 Belarus Belgium Bosnia and Herzegovina Bulgaria Croatia Cyprus Cyprus 1 Czech Republic Denmark Estonia Finland France Georgia Georgia 2 Germany Greece Hungary Iceland Ireland Italy Kazakhstan Kazakhstan 3 Latvia Liechtenstein Lithuania Luxembourg FYR Macedonia FYR Macedonia 4 Malta Moldova Monaco Netherlands Norway Poland Portugal Romania Russia Russia 5 San Marino Serbia and Montenegro Slovakia Slovenia Spain Sweden Switzerland Turkey Turkey 6 Ukraine United Kingdom Vatican City

European Economic Union

European Economic Union pre-2004

European Economic Union Expansion

European Monetary Union Opted Out Denmark Sweden United Kingdom Current Austria Belgium Finland France Germany Greece Ireland Italy Luxembourg Netherlands Spain Portugal Opted In Kosovo Montenegro Prospective Cyprus Czech Republic Estonia Hungary Latvia Lithuania Malta Poland Slovakia Slovenia

An Example – the Global Wireless Market MarketSubscribers (mill)Penetration China20016% United States14653% Japan7657% Germany5772% United Kingdom5286% Italy5093% France3964% Brazil3519% Spain3485%