Swickr Mobile Remote Ordering Rylan Hawkins, Alex Odle, Mazen Hassan, Joe Woo
Overview Problem and Solution Customers Survey Customer Behaviors Tasks Proposed UI
Problem and Solution Find a Store View a menu Choose your products Order them Wait in Line On the Way PROBLEMSOLUTION
Customers Heavy mobile phone users Moderately tech-savvy Groups – College-aged students – Business professionals – Working Joe
Survey Who are our customers?What are their behaviors?
Customer Behaviors Speed it up Simple yet customizable Favorites ConvenienceInfluences
Tasks Order the same thing at the same place… Order multiple items… Make an order for the first time…
Finding a store
View menu
Place an order
Summary Speed it up Simple yet customizable Favorites ConvenienceInfluences Find a Store View a menu Choose your products Order them PROBLEM SOLUTION