Collaborative Communications Tony Crowden Communications Specialist Sharon Pell Communications Officer
Working as one health community NHS Lincolnshire, Lincolnshire Community Health Services, United Lincolnshire Hospitals Trust, Lincolnshire Partnership Foundation Trust Can’t do it on our own Don’t offer all the services Not a one size fits all solution
Communications Solution Messages developed by NHS Lincolnshire Same message delivered in different ways –What is being introduced? –Why it is being introduced? –How it will be implemented?
Public Launch Need to let the public know that: “It’s ok to ask” New Year launch: Drink less Exercise more Lose weight Stop smoking
Launch Planning Each lead given a task ULHT – media handling LCHS – venue and bookings NHSL – resources LPFT – services identified to attend
Did it work? Have a draw Incentives Right staffing Keep it simple Common sense approach
Lessons Learned Timing Check what else is on More external promotion Share work more evenly Give others the opportunity to take part
Smoothie bike in operation
Feedback from participants DART self referral Smoke free homes referrals Phoenix stop smoking referrals Fire service home fire safety checks Many enquiries relating to cooking project
Any questions?