The True Economy Natural and Total Business Integration Gerd Sohns Director Product Marketing Software AG

2 Challenge Can your business evolve to meet the demands of today and tomorrow?

3 Business today … “People as integrators” RDBMS ERP Enterprise Transaction Systems Company A RDBMS ERP Enterprise Transaction Systems Company B The Human Interface People conduct business. This will not change.

4 Business to Consumer (B2C) “Customer as Integrator” RDBMS ERP Enterprise Transaction Systems Company A This needs an interface that is extremely easy to learn and can evolve with your business. Your Customer needs to understand your business process ?

5 Business to Business (B2B) “Technology as Integrator” Web Server Firewall This is e-business RDBMS ERP Enterprise Transaction Systems Company B IT becomes the business When IT Systems conduct business with IT System RDBMS ERP Enterprise Transaction Systems Company A

6 Impact of e-business on IT Infrastructure Continuous availability Consistency of business process BusinessIT System = XX Exposure !

7 RDBMS ERP Enterprise Transaction Systems Supplier XZY RDBMS ERP Enterprise Transaction Systems Supplier XZY RDBMS ERP Enterprise Transaction Systems Supplier XZY Complexity beyond the scope of most EAI products E-Business needs massive simplification Web Server RDBMS ERP Enterprise Transaction Systems ACME Retailer Firewall Suppliers and Outsourcers RDBMS ERP Enterprise Transaction Systems Supplier XZY Customers and E-Trading Communities

TCO B2B Tactical Legacy Extensions B2C B2E Strategic Architecture Process Automation New Application Developments Extend Application Reach Cost Savings Technology Appeal The Many Reasons for Integrating “Legacy” Applications and the Web

9 We b Sub-second Response Interactive Services Evolve your business systems

10 Web pages Online catalog Online service Electronic Cash Systems Supply Chain Management Customer Relationship Management PresentationInteraction Business Integration Tell Sell Businessto Business Steps Toward Electronic Business

B2C Portal Application Credit-Card-Processing Web Service Order Fulfilment Web Service E-Tailer Bank Logistic Co. = Application = Service = Web Service Internet Web Services: The New Dimension of Web Integration

12 The Reason for TBI... Greater Business Agility for Competitive Advantage Interactions of disparate applications, business functions and business units within or outside enterprise boundaries Total Business Integration EAI Middleware

13 Solution Raise interface between systems to new, higher level Collaboration vs. Integration Is this new ? Reintroduce the concept of the document as an electronic means of exchanging high level requirements

14 What is this?

15 The most successful business document in the history of the planet Self Describing Issued by trusted authority Convertible Easy to understand World-wide standard Hard to forge Machine Readable

16 Document Types of a Transaction Workflow Marketing Web Page Price List Data Sheets Bid Proposal Reference Documents Sales Initial Proposal Contract Project Plan Fulfillment Shipment receipt Restocking Order Delivery Receipt Customer Service Warranty Information Product Documentation Maintenance Parts Lists Repair Manual

XML The electronic business enabler Self describing Convertible World Wide Standard Easy to Understand Machine Readable Issued by trusted authority Hard to Forge Digital Signatures XML allows electronic documents to be :

18 Internet CustomerVendor Internet Suppliers XML Business Process Integration

19 XML The standard to collaborate Electronic Document Management Electronic Document Management Electronic Sales Systems Electronic Sales Systems Electronic Supply Chain Management Electronic Supply Chain Management Electronic Information Publishing Electronic Information Publishing Core Business Systems Core Business Systems XML XML XML XML

20 The Server Space Enterprise Application Server Enterprise Database Server XML Server let document centric and transaction centric worlds collaborate

21 Natural Vision Building Complex, Composite Enterprise Applications e-business component Enabling the creation of composite e-business applications by ensuring the seamless integration of Natural in any application component model  Provide the foundation for Web Services generation Extending Natural functionality by providing component generation capabilities Develop on any platform for any platform

22... Laptop yes Call Function F1 input = Laptop, 12345,... output = yes, ,... Input Document Output Document Laptop, 12345,... yes, ,... XML Gateway - XML to Natural Natural Function F1 Natural RPC call Natural

23 Natural Tamino Extension * + * + Tamino X-Node Natural application Tamino Server X-Tension XML Tamino XML Database Adabas Java, C/C++ Natural applic.

24 XML Toolkit Map Natural data definition to DTD Map DTD to Natural data definition Generate Natural source code to Serialize Natural data into an XML document Generate Natural source code to assign “tokenized XML” to Natural data structure

25 Request Document - Example Read HTML page display HTML code HTTP get request

26 Create XML Document with Natural DEFINE DATA LOCAL 1 #XML TAG AS PROCESSING... 1 #XML-DOCUMENT (A) DYNAMIC END-DEFINE FIRST-NAME := “Paul" Name := “Smith” SERIALIZE XML #XML EMPLOYEE INTO #XML-DOCUMENT DEFINE WORK FILE 12 "d:\out.xml" TYPE "unformatted” WRITE WORK FILE 12 VARIABLE #XML-DOCUMENT CLOSE WORK FILE 12 END DEFINE DATA LOCAL 1 #XML TAG AS PROCESSING... 1 #XML-DOCUMENT (A) DYNAMIC END-DEFINE FIRST-NAME := “Paul" Name := “Smith” SERIALIZE XML #XML EMPLOYEE INTO #XML-DOCUMENT DEFINE WORK FILE 12 "d:\out.xml" TYPE "unformatted” WRITE WORK FILE 12 VARIABLE #XML-DOCUMENT CLOSE WORK FILE 12 END

27 Access XML data base with Natural FIND EMPLOYEE BY NAME READ UPDATE DELETE FIND EMPLOYEE BY NAME READ UPDATE DELETE Data Base access to Tamino XQL or XPATH will be generated. The XML result will be “parsed” into Natural data. Transparent “Natural like” XML access

28 The Natural Way to XML Receive XML Receive XML Map XML Map XML Create XML Create XML Find Tamino Find Tamino

29 Adabas Vision primary asset Enterprise data is the primary asset of the organisation foundation This asset is the foundation of a e-business strategy Adabas ensures that this asset is always available and always consistent

30 XML Will Not Replace existing Databases Publications LOA DIN G ME SSA GE XML Server WebWeb Adabas B2B2C Unstructured data Teams with DBMS Publication Web Paper Wireless Data interchange Legacy Systems Heavily structured data DBMS rule

31 The Ultimate Goal - d a t a s h a r i n g - r e s o u r c e s h a r i n g - w o r k l o a d b a l a n c i n g - Non-Stop Availability

32 The Adabas Way to the Web FastScalableReliable

33 Show me my order Evolve your transactions to the WebTransactIntegrateCollaborate Order

34 Strategy Utilize the Solutions of Adabas and Natural Adabas and Natural to Collaborate with the Web

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