Sharing Information and Resources with your Community Using Social Media Jon Ford, St. Luke’s Health Initiatives

First Things First: Understand the Audience

This Year vs. Last Year

The Rules: 1.Think about your audience, always 2.Simplicity – Let’s be clear and concise 3.Positivity/Helpfulness – We’re on your side 4.Be visual 5.Share and share alike 6.Don’t stop

Two More Rules Skip complicated, join the conversational fun The Connector, The Connector, The Connector! Thanks for Listening