Mantill Williams Director, Advocacy Communications American Public Transportation Association June 1, 2009.

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Presentation transcript:

Mantill Williams Director, Advocacy Communications American Public Transportation Association June 1, 2009

APTA’s Public Transportation Takes Us There campaign aims to promote the benefits of public transportation with a strong emphasis on the economic, environmental, energy and quality of life benefits. The Takes Us There campaign will employ a three-phased research, advocacy and communications strategy leading to the successful passage of new surface transportation legislation.  SAFETEA-LU law set to expire on September 30, 2009.

Takes Us There Facebook

APTA’s Green Means Go Campaign 9wWUA&feature=related p9NmU&feature=related APTA worked with 11 universities around the country to develop Public Service Announcements (PSA) and communications concepts that promote the environmental benefits of public transportation.

‘GO GREEN. GO PUBLIC.’ PSA Tradition Media Campaign

PSA Campaign TV

PSA Campaign Radio

PSA Campaign Print

‘GO GREEN. GO PUBLIC.’ PSA Social Media Component

APTA’s Dump the Pump Campaign Creating a user generated Dump the Pump contest and video submissions will be posted to You Tube.

Contact information: Mantill Williams Websites: