By Anna McKinney. WHAT IS A MAXI-SKIRT!?  Long skirt  Ends below the knee but above the ankle  Falls close to the body but lose enough for freedom.

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Presentation transcript:

By Anna McKinney

WHAT IS A MAXI-SKIRT!?  Long skirt  Ends below the knee but above the ankle  Falls close to the body but lose enough for freedom of movement  Comes in several prints, materials, and style

FROM ANOTHER ERA

TARGET MARKET/CUSTOMER PROFILE  Age  Gender- female  Income- middle to upper class  Occupation- any occupation  Education- any education  Social Status- fashion leader

THE FASHION CYCLE from innovation stages to the near culmination stages

Spring Collection 2011 From the Runway… From Left to Right.. DKNY, Givenchy, Dries van Noten, Proenza Schouler

to the stores… BEBE- gypsy skirt CHARLOTTE RUSE- maxi-skirt

What’s in stock?

Maxi-skirt FABRICS

PRICE RANGE $1980 Roberto Cavalli $46 American Apparel $108 Guess

MY prediction for the future of the maxi-skirt

References  9/09/19/recent-additons-designer-vintage-clothing/ 9/09/19/recent-additons-designer-vintage-clothing/  the-maxi-skirt-down-to-the-ground html the-maxi-skirt-down-to-the-ground html   skirt/ skirt/  no-see/ no-see/  cococouture.blogspot.com/2011/04/spring-must-have- maxi-skirt.html cococouture.blogspot.com/2011/04/spring-must-have- maxi-skirt.html

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