Monetisation Tools for Windows Store Games Kristina Rothe

Kristina Rothe Technical Evangelist

Not necessarily an oxymoron Match the best monetisation to your business model Creative apps that monetise well …

Paid downloads -Localised tiers ($ $999.99) -You keep 70 % until $25,000 lifetime earnings – then 80 %

It’s all about the trial -Feature limited trial -Most control, but more work -Time limited trial -Very little coding involved

Advertising -Use Microsoft Advertisement SDK -Easy to implement -Use your own / 3 rd Party SDK -Full control -Development investment not “for nothing”

In-app purchases -Windows Store Transactions -Localised tiers ($ $999.99) -Keep 70 % until $25,000 lifetime earnings – then 80 % -3rd party eco system -Existing providers -Use your own eco system

Be creative!... There is no reason not to be!

Get started! FREE APP SUPPORT App Developer Hotline0800 – (free from German landline phones) Windows 8 (German) FREE EVENTS online.de/win8events OFFERS FOR STUDENTS e MSDN DEVELOPER CENTER

Requirements Startup is younger than 5 years Developing own software All the Software you need German BizSpark Startups 100+ German Network- partner

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