Sonia Yu Educ 391 Web Based Technologies

 “Wharton is committed to being the global leader in management education. Clearly, Wharton already is a global leader in terms of our research, our students, our programs, and our alumni. Wharton West, together with our recent alliance with INSEAD, creates a unique extension of campus capabilities in Europe and Asia, as well as the East and West coasts of the U.S.”  Patrick T. Harker Dean and Reliance Professor of Management The Wharton School

 The program must have a strong academic reputation  Faculty must be available and interested in proceeding  The program must be appropriate for delivery by the available technology  There must be strong identifiable market  Students must be willing to pay for the program, and the tuition level must be determined based on cost and market factors  The program must be scalable to reach the number of enrollments needed to sustain it over time

 Academic reputation – Same degree as Wharton in Philadelphia and access to Wharton’s resources and knowledge database  Faculty – Some travels to West coast to teach, others conduct lessons over video conferencing  Technology – State of the art classroom technology  Strong identifiable market – Corporate Executives  Tuition – Expensive due to target audience  Not a large scale business

“ When you sign up for this program, the learning doesn't stop outside the classroom. There is a virtual learning environment called WebCafé, and I get together with my study team during the weeks we are not in class. It really is a full immersion.” Naveed Hussain, WG’03 Department Manager Boeing Satelite Systems “Seeing speakers through videoconferencing is the next best thing to being there. The interaction is smooth, and after awhile you forget that they are 3,000 miles away.” Sean Glodek, WG’04

 “Wharton’s Learning Lab starts with what we’re teaching, and finds ways to make it better with interactivity. That level of interplay is very rare, and it’s a result of the commitment on the part of the School to supply the resources and create truly innovative programs.”  Peter Fader Professor of Marketing

 Front entrance and wide aisles improve professors’ view and encourage interaction  Multiple screens for video projection and teleconferencing  Lectern combines microphone, keyboard, audiovisual control system and ports for laptops  360 degree swivel seats enable easy classroom discussion