“How to make our municipality visible, audible in the community and how to inspire citizen for co- creation?” November 2011, Odense Kerry County Council.

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Presentation transcript:

“How to make our municipality visible, audible in the community and how to inspire citizen for co- creation?” November 2011, Odense Kerry County Council

Summary of KCC seminar Effective public and internal communications tools & strategies for dealing with severe weather using ICT and social media 1.Identify communication tools and practices 2.Share plans for improvements 3.Consider standardised conventions for twitter 4.Sharing live data in a timely fashion 5.Explore crowd-sourced approaches

Case-study Winter 2010/11 (1) Based around Winter 2010/2011 Goal to get fast status updates to audience Staff-Citizens-Media

Challenge

Case-study Winter 2010/11 (2) Rural - Importance of SMS and Radio. Need for work outside of business hours Mobile apps facilitated this Usage spiked during the winter period Impact was wider than our own followers Tweets - relevant, accurate, timely

December Twitter Comparisons KerrySouth Dublin

Kerry Tweets in a Wordle

Grit Bunker locations

Salting routes

Weather Station

Recommendations 1 Use Twitter, Mobile updates, SMS sub. Co-operate with traditional media. Create light-weight website/weather Make use of GIS mapping & web cams.

Recommendations 2 C ONTROL NUMBER & TIMING OF MESSAGES. D EVELOP POLICIES FOR INFO GATHERING / DIST SMS UPDATES / ALERTS – G ATEWAY S TANDARDISE TAGGING AND CO - COLLOBORATE # WHATTHEFLUICH