Marketing of Medicinal & Aromatic Plants

o Pakistani exports of high value plants generated over US$10.5 million in 2012 with a substantial percentage coming from Swat region alone according to a study conducted by USAID. o Medicinal & Aromatic Plants (MAP) are in abundance in Malakand Region especially in Swat and Dir districts. o More than 80 species including 24 High Value MAPs in Swat only.

MMarket share of Pakistani Medicinal Plants in the global markets is quite low due to ppoor collection techniques, llengthy supply chain, llack of knowledge, and ppoor marketing strategies,

 Increase International Market Share of these products by  improving quality of collection locally by training collectors and better preservation,  marketing these plants on the international market.  Also launch our own brand in the future

 Purchase Medicinal & Aromatic Plants from Collectors  Market and Sell them Internationally for profit

 Rashid Ullah Shahid BBA (Hons) Business expert  Muhammad NabeelPharm. DPlant Expert  Tariq Ullah BS English Literature Communications  Irfan Ullah BS Economics Pricing, Market Analysis

Mr. Fazli Subhan is our strategist. He is a very cooperative person and a real motivator. He makes you feel you can do anything you want and achieve anything you can dream of. He does not believe in the impossible, and he delivers even in unimaginable situations. He did his MBA from the University of Liverpool, UK and his MS from University of Paris-Dauphine. He has worked for diverse organizations. He has also provided consultancy to businesses in UK, France, Belgium, UAE and Pakistan, and has been involved in the creation of successful startups. At University of Malakand, he has been instrumental in promoting the culture of entrepreneurship and the success of University of Malakand in different Business Plan Competitions nationwide. He is working here as Manager Research Operations, ORIC. He is also the Founder and Chief Organizer of Malakand Entrepreneurship Club. He has successfully secured funding for establishing a Business Incubation Center at University of Malakand and is acting as Incharge BIC. He also teaches Entrepreneurship at the Department of Management Studies. He like travelling and photography and takes great interest in technology.