Market Factors In Primary Production

Aim:  To gain an understanding into the market factors that influence where primary industries are located.

Steps  Do Now  Notes  Making Sense of market factors activity  Gardens and DIARIES

Market Factors  Labour Availability  Proximity and transport to processing plants and markets  Access to airports and seaports

Labour Availability  = how easy or difficult it is to employ seasonal workers to help with jobs such as shearing, harvesting, pruning and thinning  The closer the area of primary production to towns or cities the easier it is for the grower/producer to find labourers.  If the area is remote – the farmer or grower may have to provide accommodation.

Shearing gang in NZ

Closeness to processing plants and markets  Different products have different expiring dates – this means that some products such as cut flowers need to be close to markets so that they do not lose their freshness  Milk and meat can be more remotely located because it can be chilled. However, transporting animals to meat works can be expensive

Closeness to processing plants  Being close to processing plants and markets mean less risk of damage in transit

Logging Truck transporting Radiata Pine Logs

Closeness to Airports and Seaports  Exporting is expensive. If growers are too far from ports, their cost of exporting can be higher  Growers and farmers benefit from having areas of production close to airports or seaports in order to reduce costs of transport

On Map identify Airports and Seaports in New Zealand

Main Seaports in NZ  Whangarei  Auckland  Tauranga  New Plymouth  Napier  Wellington  Nelson  Christchurch  Dunedin  Invercargill

Some primary products locations in NZ