100 Years of Rotary in Ireland District Assembly 11 th May 2013.

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Presentation transcript:

100 Years of Rotary in Ireland District Assembly 11 th May 2013

District Marketing, PR & Communications Gerry Kierans Newbridge

100 Years of Rotary in Ireland District Assembly 11 th May 2013 Agenda: Team - Your Support District Strategic Objectives Your Club Objectives Tools & Help!

100 Years of Rotary in Ireland District Assembly 11 th May 2013 District MPRC Team: Chair- Gerry Kierans (Newbridge) Public Relations Officer: Gerry Fitzmaurice (Dublin Fingal) Directory Secretary: George Pigott (Comber) Marketing Officer: Gerry Kierans (Newbridge) Editor (COGS) Gavin Walker (Bangor) Social Media Officer: John Martin (Dublin Central) Archivist: John MacCrossan (Londonderry)

100 Years of Rotary in Ireland District Assembly 11 th May 2013 District Strategic Objectives: Enhance the Public Image Of Rotary Marketing “The Product” CLICKCLICK Partnering with “Membership Services” Develop Theme “Rotary-We’re for Communities” Video – Include in Club “outfacing web-sites”

100 Years of Rotary in Ireland District Assembly 11 th May 2013 Your Club Objectives: Enhance the Image & Brand of Rotary Demonstrate that “You Support Your Community” Connect with “Media” in your Community Invite “Media Person” as a Speaker/Club Member Aim – One Press Release per Week Catch Media’s Eye Human interest Stories: Picture:-Own Story/First Impression/Speaks a Thousand Words Utilise Social Media Use RI/RIBI/District Websites

100 Years of Rotary in Ireland District Assembly 11 th May 2013 Tools & Help! RIBI Moodle-Distance Learning-Information/Training Courses. RIBI Webinars RIBI Media Centre RIBI Shop: Pull-Ups/DVDs/Leaflets/A3 Posters/Badges Marketing Grants

100 Years of Rotary in Ireland District Assembly 11 th May 2013 Thank you!

100 Years of Rotary in Ireland District Assembly 11 th May 2013