Scientific Publishing: Introduction to Forest Ecology and Management An Elsevier Journal Workshop presented at Beijing Forestry University September 2012 Peter M. Attiwill Editor-in-Chief Professor and Principal Fellow In Botany Senior Fellow, The Australian Centre The University of Melbourne Victoria, AUSTRALIA

Some 2,000 journals published last year Published 20,000 books 180 years of back issues scanned and data-tagged Elsevier at a glance House of Elzevir Elsevier present

Elsevier is a global company with headquarters in Amsterdam Elsevier employs 7,000 people in 24 countries The scale is impressive! A global community of 7,000 journal editors, 70,000 editorial board members, 300,000 reviewers and 600,000 authors.

Galileos’s last, and greatest work, published by Elzevir in 1638

SOURCE: Thomson ISI

IT IS NOT JUST A MATTER OF LANGUAGE DIFFICULTIES

This is the first study of species diversity and distribution in this important forest in the Dundas Tablelands. The study will be important in developing new management strategies.

EASY READING COMES FROM DIFFICULT WRITING EASY WRITING RESULTS IN DIFFICULT READING