Welcome to the second half of 160! Professor Halcoussis Office BB 4257 Office Hours:  Tuesday and Thursday 11:30-12:30  Usually in office after this.

Slides:



Advertisements
Similar presentations
FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
Advertisements

THE COSTS OF PRODUCTION
Copyright©2004 South-Western 13 The Costs of Production.
The Costs of Production Chapter 13 Copyright © 2004 by South-Western,a division of Thomson Learning.
Harcourt, Inc. items and derived items copyright © 2001 by Harcourt, Inc. Explaining Supply: The Costs of Production Law of Supply u Firms are willing.
THEORY OF PRODUCTION AND COST
© 2007 Thomson South-Western. The Costs of Production The Market Forces of Supply and Demand – Supply and demand are the two words that economists use.
Copyright©2004 South-Western 13 The Costs of Production.
The Costs of Production   Outline: – –Study how firm’s decisions regarding prices and quantities depend on the market conditions they face – –Firm’s.
The Costs of Production
Copyright © 2004 South-Western/ WHAT ARE COSTS? A Firm’s Objective The economic goal of a firm is to maximize profits.
The Costs of Production Chapter 13 Copyright © 2001 by Harcourt, Inc. All rights reserved. Requests for permission to make copies of any part of the work.
Chapter 13 The costs of production
Today’s Topic— Production and Costs of Production.
 Economists assume goal of firms is to maximize profit  Profit = Total Revenue – Total Cost  In other words: Amount firm receives for sale of output.
THEORY OF FIRM BEHAVIOR
Figure Economists versus accountants 1 1 Economists include all opportunity costs when analyzing a firm, whereas accountants measure only explicit costs.
Cost of Production ETP Economics 101.
FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
The Costs of Production
The Costs of Production (Chapter 21) HAPPY MARCH… ONE WEEK UNTIL SPRING BREAK>>>
Today’s Topic-- Production and Output. Into Outputs Firms Turn Inputs (Factors of Production)
The Costs of Production Chapter 13 Copyright © 2001 by Harcourt, Inc. All rights reserved. Requests for permission to make copies of any part of the work.
Section V Firm Behavior and the Organization of Industry.
FIRM BEHAVIOUR AND THE ORGANIZATION OF INDUSTRY
Production and Costs.
PowerPoint Slides prepared by: Andreea CHIRITESCU
The Costs of Production
The Costs of Production
Copyright©2004 South-Western The Costs of Production.
FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
Chapter 13 The Cost of Production © 2002 by Nelson, a division of Thomson Canada Limited.
PowerPoint Slides prepared by: Andreea CHIRITESCU Eastern Illinois University The Costs of Production 1 © 2012 Cengage Learning. All Rights Reserved. May.
Review of the previous lecture The goal of firms is to maximize profit, which equals total revenue minus total cost. When analyzing a firm’s behavior,
Principles of Microeconomics : Ch.13 Second Canadian Edition Chapter 13 The Costs of Production © 2002 by Nelson, a division of Thomson Canada Limited.
Copyright©2004 South-Western 13 The Costs of Production.
Warm-Up, 10/24 Marginal cost always intersects average variable cost at A.The profit-maximizing quantity B.The minimum of marginal cost C.The maximum of.
Copyright©2004 South-Western 13 The Costs of Production.
1 Production Costs ©2006 South-Western College Publishing.
5 FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY.
C OST OF P RODUCTION ETP Economics 101. F IRM ’ S O BJECTIVE The Firm ’ s Objective The economic goal of the firm is to maximize profits.
5 FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY.
Copyright©2004 South-Western The Costs of Production.
The Costs of Production 1. What are Costs? Total revenue –Amount a firm receives for the sale of its output Total cost –Market value of the inputs a firm.
The Costs of Production. The Market Forces of Supply and Demand Supply and demand are the two words that economists use most often. Supply and demand.
Chapter 13: Costs of Production. The Supply and Demand In Economy, Supply and Demand Basically runs all market activity. In Economy, Supply and Demand.
The Costs of Production.  Supply and demand are the two words that economists use most often.  Supply and demand are the forces that make market economies.
Fixed and Variable Costs
FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
Cost of Production ETP Economics 101.
FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
The Costs of Production
Background to Supply: Firms in Competitive Markets
წარმოების დანახარჯები
Review of the previous lecture
Principals of Economics Law Class
The Costs of Production
Costs: Economics and Accounting
© 2007 Thomson South-Western
Lesson 6 Production Costs.
FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
Background to Supply: Firms in Competitive Markets
The Costs of Production
Unit 4: Costs of Production
Presentation transcript:

Welcome to the second half of 160! Professor Halcoussis Office BB 4257 Office Hours:  Tuesday and Thursday 11:30-12:30  Usually in office after this class  Thursday 6:00-7:00 PM Don’t forget about Dr. Anderson’s Bulletin Board if you have questions and can’t make it to my office hours.

Economics 160 Principles of Economics Part 5 Lecture Notes Chapter 13 Department of Economics College of Business and Economics California State University-Northridge Professors Ng, Anderson, and Halcoussis

The Costs of Production oThe economic goal of the firm is to maximize profits. oA Firm’s Total Revenue and Total Cost oTotal Revenue oThe amount that the firm receives for the sale of its output. oTotal Cost oThe amount that the firm pays to buy inputs. oA Firm’s Profit oProfit is the firm’s total revenue minus its total cost. oProfit = Total revenue - Total cost

Economic vs Accounting Profit Economists include opportunity costs. Consider a doctor in private practice: $200,000 Revenue -75,000 explicit or money costs =$125,000 accounting profit Is this good or bad?

Economic vs Accounting Profit 2 What is her opportunity cost? If she could get a job at a hospital for $150,000 a year, then 200,000 Revenue -75,000 explicit or money costs =$125,000 accounting profit -150,000 opportunity cost =-$25,000 economic profit (it’s negative) There is also an opportunity cost to capital (interest payments).

Positive, zero, and negative economic profit Positive economic profit=above average rate of return Zero economic profit=covering opportunity cost; making an average amount of accounting profit. Negative economic profit=not covering opportunity cost.

A Production Function and Total Cost The production function shows the relationship between quantity of inputs used to make a good and the quantity of output of that good. The marginal product of any input in the production process is the increase in the quantity of output obtained from an additional unit of that input.

Diminishing Marginal Product oDiminishing marginal product is the property whereby the marginal product of an input declines as the quantity of the input increases. oExample: As more and more workers are hired at a firm, each additional worker contributes less and less to production because the firm has a limited amount of equipment.

A Production Function... Number of Workers Hired Quantity of Output (cookies per hour) Production function Diminishing Marginal Product The slope of the production function measures the marginal product of an input, such as a worker. When the marginal product declines, the production function becomes flatter.

A Production Function and Total Cost The relationship between the quantity a firm can produce and its costs determines pricing decisions. The total-cost curve shows this relationship graphically.

Total-Cost Curve... Total Cost $ Quantity of Output (cookies per hour) Total-cost curve

Fixed and Variable Costs oCosts of production may be divided into fixed costs and variable costs. oFixed costs are those costs that do not vary with the quantity of output produced. oVariable costs are those costs that do change as the firm alters the quantity of output produced.

Family of Total Costs oTotal Fixed Costs (TFC) oTotal Variable Costs (TVC) oTotal Costs (TC) oTC = TFC + TVC

Family of Total Costs QuantityTotal CostFixed CostVariable Cost 0$ 3.00 $

Average Costs oAverage costs can be determined by dividing the firm’s costs by the quantity of output produced. oThe average cost is the cost of each typical unit of product. oAverage Fixed Costs (AFC) oAverage Variable Costs (AVC) oAverage Total Costs (ATC) oATC = AFC + AVC

Family of Average Costs

$3.00 Family of Average Costs QuantityAFCAVCATC 0——— 1$0.30$

Marginal Cost uMarginal cost (MC) measures the amount total cost rises when the firm increases production by one unit.  Marginal cost helps answer the following question: u How much does it cost to produce an additional unit of output?

Marginal Cost

Total-Cost Curve... $0.00 $2.00 $4.00 $6.00 $8.00 $10.00 $12.00 $14.00 $ Quantity of Output (glasses of lemonade per hour) Total Cost Total-cost curve

ATC AVC MC Average-Cost and Marginal-Cost Curves... $0.00 $0.50 $1.00 $1.50 $2.00 $2.50 $3.00 $ Quantity of Output (glasses of lemonade per hour) Costs AFC

Cost Curves and Their Shapes Marginal cost rises with the amount of output produced. u This reflects the property of diminishing marginal product.

Cost Curves and Their Shapes $0.00 $0.50 $1.00 $1.50 $2.00 $ Quantity of Output (glasses of lemonade per hour) Costs MC

Cost Curves and Their Shapes The average total-cost curve is U-shaped. uAt very low levels of output average total cost is high because fixed cost is spread over only a few units. uAverage total cost declines as output increases. uAverage total cost starts rising because average variable cost rises substantially.

Cost Curves and Their Shapes The bottom of the U-shape occurs at the quantity that minimizes average total cost. This quantity is sometimes called the efficient scale of the firm.

Cost Curves and Their Shapes $0.00 $0.50 $1.00 $1.50 $2.00 $2.50 $3.00 $ Quantity of Output (glasses of lemonade per hour) Total Costs ATC

Relationship Between Marginal Cost and Average Total Cost uWhenever marginal cost is less than average total cost, average total cost is falling. uWhenever marginal cost is greater than average total cost, average total cost is rising.

Relationship Between Marginal Cost and Average Total Cost The marginal-cost curve crosses the average-total-cost curve at the efficient scale. u Efficient scale is the quantity that minimizes average total cost.

MC ATC Relationship Between Marginal Cost and Average Total Cost $0.00 $0.50 $1.00 $1.50 $2.00 $2.50 $3.00 $ Quantity of Output (glasses of lemonade per hour) Costs

The Various Measures of Cost It is now time to examine the relationships that exist between the different measures of cost.

The Various Measures of Cost Big Bob’s Bagel Bin

Big Bob’s Cost Curves... $0.00 $2.00 $4.00 $6.00 $8.00 $10.00 $12.00 $14.00 $16.00 $18.00 $ Quantity of Output (bagels per hour) Total Cost Total Cost Curve

AFC AVC MC Big Bob’s Cost Curves Quantity of Output Costs ATC

Three Important Properties of Cost Curves uMarginal cost eventually rises with the quantity of output. uThe average-total-cost curve is U-shaped. uThe marginal-cost curve crosses the average-total-cost curve at the minimum of average total cost.

Costs in the Long Run u For many firms, the division of total costs between fixed and variable costs depends on the time horizon being considered. u In the short run some costs are fixed. u In the long run fixed costs become variable costs.

Costs in the Long Run Because many costs are fixed in the short run but variable in the long run, a firm’s long-run cost curves differ from its short- run cost curves.

Average Total Cost in the Short and Long Runs... Quantity of Cars per Day 0 Average Total Cost ATC in short run with small factory ATC in short run with medium factory ATC in short run with large factory ATC in long run

Economies and Diseconomies of Scale uEconomies of scale occur when long- run average total cost declines as output increases. uDiseconomies of scale occur when long-run average total cost rises as output increases. uConstant returns to scale occur when long-run average total cost does not vary as output increases.

Economies and Diseconomies of Scale Diseconomies of scale Quantity of Cars per Day 0 Average Total Cost ATC in long run Economies of scale Constant Returns to scale