Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.1 Chapter 9 Managing R&D projects

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.2

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.3 Figure 9.1 Acquisition of external technology/knowledge matrix

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.4 Figure 9.2 Organising industrial R&D

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.5 Figure 9.3 Technology acquisition: how much control of the technology is required?

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.6 Table 9.1 Organisational characteristics that facilitate the innovation process and the management of R&D

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.7 Figure 9.4 Managing scientific freedom within an R&D function

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.8 Table 9.2 Research project outcomes

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.9 Figure 9.5 Extended product life cycle

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.10 Figure 9.6 Drop out rates for R&D projects Source: Adapted from D.L. Babcock (1996) Managing Engineering Technology: An Introduction to Management for Engineers, 2nd edn, Prentice Hall, London.

Trott, Innovation Management and New Product Development, 5 th Edition, © Pearson Education Limited 2013 Slide 9.11 Table 9.3 R&D project evaluation criteria Source: Adapted from Seiler, R.E. (1965) Improving the Effectiveness of Research and Development: Special Report to Management, McGraw-Hill Book Company, New York. © The McGraw-Hill Companies, Inc.